The Berkeley Innovation Group 💡

Helping brands develop and deliver #disruptiveinnovations that create #change and accelerate #growth. Founded by @BerkeleyHaas 👨‍🏫.

[The Berkeley Innovation Group 💡 @biginnovates]

Putting three BIG values into action! 🚀

Check out our "BIG Why" now 👉 https://t.co/9xSFNLvqqZ.

#innovation #designthinking #innovationculture #innovationstrategy #strategy #corporateinnovation

[Jeff Eyet @JeffEyet]

⚡ Think of the last time you had a problem and, in exasperation, thought, “there must be a better way!”

In this moment of frustration, you practiced optimism, “a belief in a better way.”

Welcome to the world of innovation.

#designthinking #innovationstrategy #strategy

[Jeff Eyet @JeffEyet]

It’s no secret:

Organizations with an efficient hiring process have a competitive advantage.

@Gartner_inc reinforces this: 64% of IT executives say tech talent shortage is hurting their adoption of emerging technologies.

#designthinking #innovation #strategy

[The Berkeley Innovation Group 💡 @biginnovates]

How different would your hiring process look if it was “user-centric?”

#designthinking #innovation #strategy

[The Berkeley Innovation Group 💡 @biginnovates]

A CHRO reached out to us:

“Hiring tech talent is one of our biggest challenges. Can design thinking help us?”

#designthinking #innovation #strategy

[The Berkeley Innovation Group 💡 @biginnovates]

We believe user journeys are a great tool to understand the current hiring processes, then seek the "why behind the what” or insights that generate user-centered solutions.

#designthinking #innovation #strategy

[The Berkeley Innovation Group 💡 @biginnovates]

Amazon already knows a lot about us but the acquisition of One Medical might take it to a new level by:

Vertically integrating the #humanexperience.

Read more in our latest blog post, as we speculate how companies could reimagine the human experience: https://t.co/SVOxKO0Ni3

[The Berkeley Innovation Group 💡 @biginnovates]

52% of CEOs say they'll start a new line of business over the next 2-3 years to ensure growth, according to The Conference Board.

It’s no secret: expanding an existing product line into new areas is a challenging task.

#innovation #designthinking #strategy

[The Berkeley Innovation Group 💡 @biginnovates]

For example, the financial industry is experiencing disruption as money and possessions shift into the digital world. What about an "NFT appraiser," to work alongside your “in-house hacker?”

What new roles lie ahead for your industry?

#designthinking #futureofwork #innovation

[The Berkeley Innovation Group 💡 @biginnovates]

Does your firm have an "in-house hacker?"

According to WSJ, the jobs of the future will track customers’ migration to #digital and #virtual worlds. Nefarious players are always seeking the weakness in any transition.

[The Berkeley Innovation Group 💡 @biginnovates]

#Sustainability begins with a transformation of people, not new technologies.

Our series of mini-cases allow teams to use design thinking in search of solutions in pursuit of the UN Sustainable Business Goals.

Like this post, we will DM you the link for your feedback.

#SDG

[The Berkeley Innovation Group 💡 @biginnovates]

#Sustainability efforts require fundamental behavior changes.

🌱 Reducing meat consumption
🌱 Eliminating single-use plastics
🌱 Adopting sustainable energy behavior

All of the above is only possible if individuals change their behaviors.

#designthinking #sustainability

[The Berkeley Innovation Group 💡 @biginnovates]

After a direct experience with severe, climate-related events — extreme heat, wildfire, or drought – people are more likely to become #sustainability standard-setters.

It is more difficult to act if the consequences are not right in front of us.

#designthinking

[The Berkeley Innovation Group 💡 @biginnovates]

Why?

Our series of mini-cases allow teams to use design thinking in search of solutions in pursuit of the UN Sustainable Business Goals.

Like this post, we will DM you the link for your feedback.

#designthinking #innovation #sustainability #wastezero #alternativeenergy #SDG

[The Berkeley Innovation Group 💡 @biginnovates]

#Sustainability efforts require time, effort, or both:

🌱 Insulating your home
🌱 Investing in energy-efficient technology
🌱 Switching off appliances rather than leaving them on standby

Yet, many people shoulder the burden for the greater good.

Why?

#designthinking #SDG

[The Berkeley Innovation Group 💡 @biginnovates]

Our series of mini-cases allow teams to use design thinking in search of solutions in pursuit of the UN Sustainable Business Goals.

Like this post, we will DM you the link for your feedback.

[The Berkeley Innovation Group 💡 @biginnovates]

Picture a Venn Diagram:
⚡on the left, executives with #sustainability goals,
⚡on the right, users with established behaviors.

The overlapping area between the circles represents the #wickedproblem,” aligning top-down goals with bottom-up motivations.

#SDG

[The Berkeley Innovation Group 💡 @biginnovates]

We believe design thinking is the best mindset and process to uncover this end. Diverging to understand both sides' motivation, then co-creating a shared future.

[Jeff Eyet @JeffEyet]

⚠️ You cannot clearly define the problem facing your organization,
⚠️ Everyone has an opinion on the causes, and
⚠️ All the solutions on the table create more confusion.

If you feel like you’ve encountered any of the above, it means that you are facing a #wickedproblem.

[Jeff Eyet @JeffEyet]

Exploring new ideas and maintaining forward progress are balancing act that leads to breakthrough innovation.

How?

Decentralize leadership by delegating trust.

#innovation #designthinking #strategy

[The Berkeley Innovation Group 💡 @biginnovates]

Said no one ever:

“The customer and their needs are not a priority for our organization.”

How do you ensure that #users are at the center of your #strategy?

Try our assessment to gauge your organization’s preparedness to respond to #disruption: https://t.co/uHZqNlm6kZ

[The Berkeley Innovation Group 💡 @biginnovates]

Why do we want innovations yet fear change?

Without trust, transparency, and resources, change breeds fear and innovation will not occur.

But, there is “a better way.”

#innovation #designthinking #strategy