Mack

Founder of Sherps Inc. Frequently wrong, never in doubt.

[Mack @bigmac543]

@mikefutia Clone

[Mack @bigmac543]

@michaelsikand That Florida manager sounds like a beast!

[Mack @bigmac543]

@pmarca we all love to hangout on X but @beehiiv should be your #2 not substack! You’re a man of the people and @beehiiv is for the people way more than substack is!

[Mack @bigmac543]

@mattepstein Looks awesome!!! But I hate custom cursors/cursor followers might be a hot take tho

[Mack @bigmac543]

@maverickecom UGC

[Mack @bigmac543]

@maverickecom Maverick

[Mack @bigmac543]

@jspujji UGC

[Mack @bigmac543]

@sweatystartup Don’t agree. I respect your dedication to the sweaty startup and I wish I had read your book a year earlier but that does not mean there aren’t incredible things being built rn.

[Mack @bigmac543]

We are meant for more than doom scrolling.
Too many people optimize for their resume, their friends, or their parents, but I think the majority of the time you should optimize for stories.

https://t.co/nfOkUmJjm7

[Mack @bigmac543]

@jackfriks A bidet

[jack friks @jackfriks]

im actually glad two of my best friends have no idea what openclaw is and we can just talk about normal guy shit and i can leave my twitter addiction at home when i hang around them

[Mack @bigmac543]

@jtsarafa Episode

[Mack @bigmac543]

@joshsuggss Work hard play hard my guy you fire me up

[Adam Robinson @RetentionAdam]

A VC-backed competitor told me: “I want to create intergenerational wealth for my family, but if you want to make money, doing it your way is probably smarter.”

Read that again.

He wants intergenerational wealth, AND he knows my way is smarter… but he’s not doing it.

For the life of me I can’t understand this statement.

Everything gets easier when you just admit the main purpose of being in business is to make money.

Work on problems you find interesting.
Make more money than you spend.
Build an incredible life for your family.

It IS that simple.

But somewhere along the way, too many of us got convinced that making money is low-brow.

We see Elon talk about Mars, and Sam Altman raising $500B, and think, “Yeah, that’s my path too.”

So they apply to YC, get around founders who think the same, and the echo chamber does the rest.

Nobody says, “I want a beautiful tech business that makes tons of cash.”

They all say, “I want to build something meaningful.”

I will concede that the “change the world” bullsh*t is useful.

Founders sell the mission to attract talent.

You have to.

VCs sell the dream to founders so they’ll grind 9-9-6 for equity that (almost) never hits.

They have to.

Sell the dream … and have it work out hardly ever.

That’s the game.

You can get there bootstrapped with a tiny team, and pay yourself and your team well the whole way.

Or keep pretending you're building the next OpenAI and pray for your equity to hit.

Your call.

[Mack @bigmac543]

Most people think they want an easy life.

Easy job
Easy money
Easy relationships
Easy body
Easy everything

Here's the problem. When you look back on your life, it's never about the easy parts. It's about the hard things that you persevered through.

https://t.co/vPu8x522VI

[Matt Epstein @mattepstein]

Last night I spent $4,200 so my team and I could black out together.

Older founders would call my leadership immature.

But it's the secret reason I built a $5M ARR business at 23:

2 years ago, I asked a billionaire founder in his 40s:

"How do you attract such great talent at your company?"

He said one sentence that stuck with me:
"Great people want to be part of something exciting."

He was building a world-changing Al company. In the news.

Massive momentum. Elite brand. Of course top talent wanted
in.

But I was 21. Running a small agency doing barely $100k/ month.

I had to play into my own strengths. I'm not a corporate operator.

I'm not a polished executive. I'm an ex-frat guy who knows how to build energy, connection, and belonging.

Our office isn't corporate. We joke. We laugh. We go out together every Thursday.

And when candidates walk in to interview, they feel it immediately: This isn't just a job. It's a place where people genuinely enjoy being.

A group of young, ambitious people who work hard, have fun, and actually like each other.

This is why people have declined Mr. Beast offers to stay on my team.

This is our superpower.

[Mack @bigmac543]

@jackfriks @sweatystartup Big difference between mid 20s and mid 30s

[Mack @bigmac543]

Here’s something I genuinely don’t understand. People are always waiting.
Waiting for someone to tell them it’s okay.
Waiting for a sign.
Waiting for safety.
Waiting for permission.
Waiting for something to magically make their life better.

https://t.co/0k7vGZ4T4E

[Mack @bigmac543]

If you can’t afford a house because you’re a normal mid twenties.

Buy some BTC ETH SOL and then buy the same amount of TSLA GOOD and throw a little into RZLV POET and LPTH

Don’t miss this entry.

You’ll be able to afford a house in 5 years watch.

[Matt Van Swol @mattvanswol]

🚨#BREAKING: Absolutely astonishing footage has been released by the Charlotte NC Fire Department showing a man, standing on his truck, being rescued by boat in the snowstorm.

God bless our first responders!!!