Bilal Adham

Bilal is an International Chief Marketing Officer, who talks about #digital, #ecommerce, #marketing, #innovation, and #leadership

[Bilal Adham @bilaladham]

@hlibtrazanov Playbook

[Bilal Adham @bilaladham]

@spwfeijen NANO

[Min Choi @minchoi]

Nano Banana is insanely impressive.

People are unlocking new creative ways to use it.

10 wild examples:

[Bilal Adham @bilaladham]

@CoffeeVectors @SunoMusic Can you share the prompt? Would love to play around with it

[Min Choi @minchoi]

It was a massive week for AI.

OpenAI, Meta, Google, Stability AI dropping wild updates.

Here’s everything you need to know to catch up:

[Bilal Adham @bilaladham]

@JafarNajafov Send

[Bilal Adham @bilaladham]

@brillaas 20

[Bilal Adham @bilaladham]

@JulianGoldieSEO SEO

[Bilal Adham @bilaladham]

@JulianGoldieSEO Sonnet

[MrBeast @MrBeast]

I’m gonna give 10 random people that repost this and follow me $25,000 for fun (the $250,000 my X video made)

I’ll pick the winners in 72 hours

[Bilal Adham @bilaladham]

How do we get there? Break down internal barriers, better understand engagement context, and use creativity alongside data-driven decision-making.
Read this article for more details.
https://t.co/42qD2wySp9

[Bilal Adham @bilaladham]

Our industry is being transformed by an audience-first approach guided by analytics. We can create a more event-centric and audience-based strategy using data-driven insights. While it's essential to prioritize the customer's context, it can be challenging.

[Bilal Adham @bilaladham]

We must avoid over-focusing on channel metrics to ensure our vision remains clear. To enhance consumer engagement and loyalty, we must delve into post-omnichannel strategies.

[Bilal Adham @bilaladham]

What's evident from industry leaders and the various sessions throughout the day is that our industry has an unwavering commitment to embracing change as a gateway to growth and innovation.

[Bilal Adham @bilaladham]

Very grateful for the opportunity to discuss how we are navigating change in Marketing with this fantastic panel and moderator. Thanks for hosting me @MartechVibe and those who took the timeout to listen to the session.
Kudos to my fellow panelists!

[Bilal Adham @bilaladham]

https://t.co/7DWi54Gmgg

[Bilal Adham @bilaladham]

It's interesting to observe how major players like Facebook, Google, and Amazon are embracing #Media Mix #Modeling (MMM). This move comes in response to growing privacy restrictions, which have challenged traditional measurement methods.

[Bilal Adham @bilaladham]

While these platform-provided MMMs offer practical solutions, it's essential to remember that they raise questions about objectivity, as they essentially "grade their homework." These tools can be valuable for smaller #brands and #agencies navigating the digital landscape.

[Bilal Adham @bilaladham]

For further context, read the article below.

#AI #HumanCentricTech #DigitalTransformation #futureofwork #marketing #digital #DigitalMarketing

https://t.co/2AkAGeiKkH

[Bilal Adham @bilaladham]

Despite the AI hype, it's clear that humans remain at the heart of driving its true potential. MITSloanME Marketing recent article underscores this, emphasizing that while AI has made leaps and bounds, many realms still demand the human touch
#AI #DigitalTransformation #digital

[Bilal Adham @bilaladham]

From understanding nuanced contexts and making subjective evaluations to spearheading organizational change, our role is irreplaceable. As we navigate this AI-driven era, it's a reminder that technology augments our capabilities but doesn't replace our essence