Be careful of the fallacy of "Only I can do this job". No, you're wrong. Sooner or later, whether it's human, AI or combination, your job can and will be replaced. Innovation is moving ahead and taking no prisoners.
What you can do? (10-part thread)
Everyone's trying to drop Clay and rebuild it all in @claudeai Code.
Wrong move. They're two layers, not competitors:
Claude Code = logic (scrapes, APIs, scoring)
Clay = data (enrichment, validation, visibility)
Here's how the top 1% use both to GTM: https://t.co/b8MK1KXcRp
Cold sequences aren't dying because of the channel.
They're dying because of the context.
No signal. No score. No reason beyond "they fit the ICP", that's cold.
The fix: 3 scores per account (Fit, Behavior, PCV) and a routing system on top.
The full deck: https://t.co/HwVLI6ym5c
Google is now deprioritizing emails from people you've never spoken to.
6-step cold email sequences are about to become obsolete.
Full deck of my webinar with ZerBounce 2026 cold email playbook: https://t.co/v1CuFQBsaB
After running outbound for 200+ B2B companies, from Series A startups to $1B+ enterprises, we put everything we know about running a modern BDR function into one playbook.
It's the same playbook we apply internally at SalesCaptain and for our clients.
https://t.co/XtBUZQDWJy
84% of reps missed quota last year.
Most CROs hired more people. The smart ones rebuilt the infrastructure around their existing team.
The modern outbound stack is the difference. Not headcount. ↓
Here's why marketing is better at Outbound:
Sales has a plan, they stick to the plan, if it doesn't work, they retrain or replace.
Marketing experiments. ALWAYS, different message/signal/sequence.
Iterate until it works.
And the tools exist to do it at scale, in days
$1M+ in pipeline
1.5M impressions
20K+ followers
22+ meetings per month
79% inbound leads within ICP.
All in 12 months
All from one profile.
We documented the entire thing in this playbook: https://t.co/qtgAiOjkQk
Claude Code went from $0 to $2.5B in under a year!
We spent 3 months figuring out how a GTM team should use it. Here's everything we found in one resource:
Clay just dropped a major pricing update (March 2026).🆘
Here's what most people missed from the update and who really benefits/loses
https://t.co/0kSEBq2kop
$45+ Billion in GTM software valuations, from just 9 tools on this map!! There are 80+ on here!
The GLOBAL GTM tools' map
Full breakdown: https://t.co/wbpkYUMaFm