Billy Katelnikoff

Husband. Father of 2 boys. Founder of Power Forwards CFO Services. Hockey Life.

[Billy Katelnikoff @bkat1777]

@benkellyone Biz

[Billy Katelnikoff @bkat1777]

Getting distinct profiles of who your customers are is essential.

Utilizing your sales team to help develop the picture of who your businesses cutomers are makes marketing and product/service design more efficient.

Beware of costs attracting a "new" customer base.

[Billy Katelnikoff @bkat1777]

Simple reviews of sales and related strategy is a quick way to get to the bottom of increasing cash flow. Fixed costs such as rent and marketing need to be managed accordingly and negotiated properly as well.

[Billy Katelnikoff @bkat1777]

Trying to be both a low cost provider while selling premium products or services rarely works.

While entry level pricing products can attract customers to your brand it can have unintended consequences for the premium items.

[Billy Katelnikoff @bkat1777]

Selling lower cost items that have little margin and have high customer acquisition costs is overlooked too often.

[Billy Katelnikoff @bkat1777]

Trying to make compensation as predictable as possible for planning but at the same time not limiting earnings is the difficult balance.

Regular review of compensation models needs to be done especially when businesses are growing quickly.

Thanks for reading!

[Billy Katelnikoff @bkat1777]

Staff compensation models are difficult to make perfect.

Staff compensation directly impacts cash flow in the company so it is important to understand what different models look like.

Breaking down compensation by department and job function is important.

[Power Forwards CFO Services @PowerForwards]

Glad to have written a blog for Gordon Sheppard, MBA, Prosci and his website https://t.co/ckSSt2ZxlD. Some of the reasons and benefits of a part-time CFO for growing businesses.

https://t.co/BndFZpcXak

[Power Forwards CFO Services @PowerForwards]

Glad to be part of a great group of business experts from a variety of fields as well as being a contributory author to their blog page.
https://t.co/49nhpvuieV

[Power Forwards CFO Services @PowerForwards]

Maximizing revenue for companies is challenging.

Maximizing revenue is generally a mixture of creating new things along with selling more of what your are currently selling.

Regular dialogue around maximizing revenues instead of minimizing costs helps strategy.

[That Hockey Store @thathockeystore]

Some great conversations with new customers & prospective customers.

Some outstanding feedback and leads on more brands players love for performance and safety!

Here is a snapshot of an NCAA alumni and current pro player wearing the new Cutshield Hockey socks from our store.

[That Hockey Store @thathockeystore]

Pre-order online now-
https://t.co/0fDk1cMLe7

[Power Forwards CFO Services @PowerForwards]

There is always more sales to be had in any business it just will not always be the way you used to do it!

[Power Forwards CFO Services @PowerForwards]

3- Manage Staff Morale

Staff have to be happy or your customers will eventually feel the effects.

Have compensation programs that make sense and consider how expensive it is in market you operate in

Staff also have busy lives outside of work hours they need support at work.

[Power Forwards CFO Services @PowerForwards]

2- Make sure your products are not terrible and if they are fix it.

Quality control and resolutions to defects is under invested in overall. Even major multi national companies drop the ball on this.

Ensure quality control is discussed in any major strategy meeting.

[Power Forwards CFO Services @PowerForwards]

Cash flow is always a hot topic for any business.

Cash flow from the operating part of your business is largely a result of how everything is managed in the company.

Failing to put people and customers ahead of cash flow is problematic whether or not you have strong cash flow.

[Power Forwards CFO Services @PowerForwards]

THESE METHODS WILL INCREASE YOUR PROFIT. CHECK YOUR BUSINESS TO ENSURE THEY ARE BEING DONE.

AS A CFO RESOURCE WE ENSURE COMPANIES ARE DOING THIS SO THE FINANCIAL PLAN CAN MATCH THE ACTION PLAN.

THANKS FOR READING STAY TUNED FOR MORE CFO RESOURCE TIPS.

FOLLOW @PowerForwards