BLACK ONE ENTERTAINMENT

We're redefining what it means to be a modern music and media company.

[BLACK ONE ENTERTAINMENT @blackoneent]

We hope everyone is fine & healthy and stays patient and strong despite the hard times! The Black One team is also working from the home-office most of the time.

We have already saved up some good news which we will release once life goes back to normal. Till then stay safe!🌞

[BLACK ONE ENTERTAINMENT @blackoneent]

Today's Insight Piece:

For Black One the week began already on Sunday evening.

Thanks to Avant Premiere for inviting us to their opening ceremony & networking event, and we met some really helpful people!

This & the next month, you can also meet us at different events!

[BLACK ONE ENTERTAINMENT @blackoneent]

Thank you for all these applications, but they have gone simply to such an extreme. So here some pointers that will help you when applying anywhere else, too!

https://t.co/MnypRCtJwN

P.S.: Even Indeed called us asking why we are getting so many applications for free...😓

[BLACK ONE ENTERTAINMENT @blackoneent]

Today's Update:

You can find us also now on Startbase - Germany's leading startup index for high-quality startups powered by Deutsche Startups e.V. and Börse Stuttgart.

https://t.co/BxxfxOrE5k

#startbase #index #startup #germanstartups #germanstartup #deutschestartups

[BLACK ONE ENTERTAINMENT @blackoneent]

Today's Insight Piece:

Starting off the week with some fun. Elon Musk is also a part-time music producer. And music is one of the most important elements expressing humanity, so Tesla's car in orbit is playing David Bowie's song "Space Oddity" on repeat.

https://t.co/ylsebP5E1o

[BLACK ONE ENTERTAINMENT @blackoneent]

Today's Insight Piece:
If you haven't seen yet the half-time show of the Superbowl last week with Shakira & J.Lo here it is.

Even though we grew up with these great artists and they are still very fit, where are the next generations to follow their steps?
https://t.co/DZZsWDvq1M

[BLACK ONE ENTERTAINMENT @blackoneent]

Today's Insight Piece:
The Secret to why K-Pop is taking over global stages & charts? Dedicated daily training in one place, making you a really good live performing artist for the biggest stages.

https://t.co/bHVEvYAd89

P.S.: Training video alone has close to 50M views...

[BLACK ONE ENTERTAINMENT @blackoneent]

And make sure to check out our Medium Publication for more in-depth articles and industry insights.

https://t.co/ouNfYtd4r4

#medium #publication #knowledge #insights

[BLACK ONE ENTERTAINMENT @blackoneent]

Today's Insight Piece:

Get to know the team. Meet the second co-founder and our Chief Creative Officer (CCO) Maxim. Learn more about his interesting backstory and impressive skillsets🤓

https://t.co/8NrWqajKSI

#team #startups #musicindustry #producers #executives #music

[BLACK ONE ENTERTAINMENT @blackoneent]

And another German article talking about how 10 of the biggest artists and their managers in Germany are demanding these (secret) meetings. Article appeared originally in FAZ (offline), the most prestigious and renowned German newspaper.

https://t.co/NgsMYjX7pJ

#revolution

[BLACK ONE ENTERTAINMENT @blackoneent]

Today's Insight Piece:
The value proposition of traditional labels is not holding up anymore and even in slow Germany, the biggest stars have now started "revolting". This is really great for us - come to us: modern entertainment companies are the future!

https://t.co/IEBRu5f3Tj

[BLACK ONE ENTERTAINMENT @blackoneent]

Our CEO will write an in-depth piece on this interesting topic next month, stay tuned! The revolution is coming, and we are in the midst of it.

[BLACK ONE ENTERTAINMENT @blackoneent]

Today's Insight Piece:

The live music business is growing faster than ever in the "experience economy age" where people tend to pay (more) for experiences not mere possessions.

Also the number of festivals growing along. Here a top 20 for Europe 2020.

https://t.co/VNSAYqN20k

[BLACK ONE ENTERTAINMENT @blackoneent]

And Kobe Bryant was a phenomenon picked up countless times in music, with Lil Wayne's "Kobe Bryant" being one of the best renditions. https://t.co/43u4NrYxWy
#mvp #legend #idols

[BLACK ONE ENTERTAINMENT @blackoneent]

Before starting off into the new week, a moment of tribute for one of the biggest sports idols of history, inspiring and motivating many . Only hours before the Grammys, this shocking news reached the world and music stars reacted by paying tribute.

https://t.co/KMy5Z4M3Jx

[BLACK ONE ENTERTAINMENT @blackoneent]

Today's Insight Piece:
Creative Industries and also the music industry are basically "recession-proof", in good & bad times consumers want and need entertainment. Coupled with the experience economy boom even more.

https://t.co/kbnW9fkcoz

#experienceeconomy #music #industry

[BLACK ONE ENTERTAINMENT @blackoneent]

One company doing this on a master-level: The Walt Disney Corp.; acquiring franchises like 20th Century Fox, Star Wars etc. Content companies can survive a hundred years...pure technology companies often less than one or two decades. It is all about stories, emotions, brands.

[BLACK ONE ENTERTAINMENT @blackoneent]

Today's Insight Piece:
Monetizing Innovation, Data is great but even more powerful & timeless: Monetizing Fantasy.

"We tend to select the types of music, films (...) that help us understand, define, celebrate "who we are" (...) We use some form of fantasy to figure out reality."

[BLACK ONE ENTERTAINMENT @blackoneent]

Smart move also with inking a pure marketing & distribution deal with Universal. Likewise for us major labels are no one-sided enemy but in certain cases powerful allies/buyers. Good to be in a market where there is constant demand for high-class talent.

https://t.co/VmwkwwVVNv

[BLACK ONE ENTERTAINMENT @blackoneent]

Today's Insight Piece:

Another new power buyer in music, accelerating also the international "talent transfer market" like seen in professional sports. And we can create more talent than we need, day-by-day, generation-by-generation in a unique system.

https://t.co/51qYHqRN0O