Friend of foxes, listener of electronic sounds, geek, casual gamer, egg enthusiast and feminist. I do UX things at BBC R&D . Views my own, etc... (He/Him)
@vauhinivara@LKGGlass 4- Shameless plug for a Service Design event the BBC is co-organising with the Service Design College. If you're in Cardiff, sign up quick! https://t.co/UJsL0b5bop
This week's readings and musings: UX malaise, AI writers and 3D everywhere.
1- The UX and Design discipline is in a bit of an existential crisis at the moment and this article by @sara_ann_marie manages to put the finger on so many of the problems: https://t.co/mvgseY1lOK
@vauhinivara 3- Also signed up to @lkgglass newsletter. In the latest: Gaussian Splatter vs nerfs (of course), 3D objects in Shopify, Godzilla for VisionPro... https://t.co/PCtLO0bTUn
On the dangers of optimising for "the marginal user" i.e. the one just beyond the reach of your product, that somehow you'll destroy chasing engagement metrics.
https://t.co/Wg32FOgWGd by @IvanVendrov
On how commercial engagement metrics just don't work public service journalism.
https://t.co/LpLUn96FH0
By @ShirishMM, News Innovation fellow at @MediaCymru_
Explore the potential of the Object Capture feature with iOS 17. Our second demo video witnesses the transformation of a drinking fountain in Paris into a stunning 3D model, all directly from your iPhone or iPad Pro. Our upcoming AR Code app update promises to further streamline this process, making it simpler than ever to create AR Codes from your scanned objects. Stay tuned for its release at https://t.co/9ltEMWPSty #iOS17 #ARCode #3DScanning #Photogrammetry #AugmentedReality #Paris
Here lies Bricolage Grotesque, a cultural and typographical Frankenstein’s monster. A free and open source variable font with British and French influence. Take it apart and build it again. https://t.co/npcaHjVbtK
UX Research needs to move from "complicated" problems, that data-science can solve, to "complex" ones where only a qualitative approach can help make sense of the ambiguity.
100% agree with this article from @stripepartners
https://t.co/DY7yRYRBdj
Some user-focused companies reward PMs for collecting user feedback for years & years and yet their products don’t actually win in the market and yet their go-to solution to this problem is.... MOAR USER
FEEDBACK!
These companies don’t understand that collecting feedback is the easiest, most mechanical part of the job here.
The alpha really comes from *translating that feedback to unique insights* and from *making creative choices* on
a) what problems to actually solve
b) what customers to prioritize
c) what features to build & not build
d) how the user experience works
e) how to market the product in a way that really resonates
Obviously, user feedback is a good thing. But there is such a thing as TOO MUCH user feedback.
If your product is not winning despite you being “very close to your users” for years & years, perhaps consider that you might need to pay more attention to the harder skill & task of converting user feedback into a highly differentiated product.
And as a first step here: rid yourself of your addiction to more Inputs like more user feedback, more analytics, more prioritization matrices, more listening tours, more focus groups, etc. and commit to better utilizing the *vast information you already have* to produce more creative, more differentiated Outputs. Yes, this is easier said than done, but it can only be done after it is said (and understood). So consider it said 🙂
What if Wes Anderson directed The Lord of the Rings? We asked the community which video they want to see next and Lord of the Rings took the cake… or should we say Elven bread. We hope you enjoy this Midjourney to Middle-Earth.
#LordOfTheRings#WesAnderson#MovieTrailer#LOTR
"Prominent YouTubers started cranking out Shorts not because they wanted to, or because their audiences asked them to, but because YouTube told them to and YouTube is their boss."
https://t.co/JQuWUdKf5q