Hi!
Lately, life has been lifing.
Power outage and poor network haven’t let me keep up with my copywriting classes, which has been frustrating.
My final exams begin next week, so I have to put a pause on my lessons until they’re over. ❤️
Am I weird for finding most of the ‘Aboki’ ‘Fulani’ ‘ bandit’ and ‘Hausa’ jokes that have been flying around the place unfunny?
There’s an actual crisis going on!
People are being slaughtered everyday, this isn’t the time to be kiking , maybe it’s till it hits close to home😒
background would contrast an orange CTA button.
That's all for today, stay tuned for tomorrow's lesson.
Note: I am a beginner copywriter, sharing my lessons will aid my learning and at the same time, make me stay accountable.
Thank you!
Day 19✅
I learnt about Call-To-Action today.
Call-To-Action, often known as CTA, is a clear phrase that tells an audience to take action. It could be to sign up for a newsletter, buy a product or subscribe to a service. A copy is useless without a CTA.
Day 18✅
What I feared later happened. My phone was faulty again, so I wasn't able to use it for 48 hours.
This time around, I won't postpone my copywriting classes and end up ignoring them.
I picked up from where I stopped.
Instead of saying "download here" you could say "get your free copy here", you could use "reserve your seat" instead of "register now"
For a website copy, your CTA button mustn't blend with the background of your page, it should be in contrast colour. A website with a blue -
In order to let your product descriptions show up in search engines or get more views, keywords are important, but you have to be careful not to abuse them. One or two strong keywords are enough.
Like and leave a comment if you find this helpful.
Day 18✅
What I feared later happened. My phone was faulty again, so I wasn't able to use it for 48 hours.
This time around, I won't postpone my copywriting classes and end up ignoring them.
I picked up from where I stopped.
Day 17✅
I learnt how to write website copy today.
These two tips that can boost readability on your client’s site:
1) Use clear headlines throughout the page.
2) Turn long paragraphs into bullet points.
4) Declutter: A product description doesn't have to be cramped or lengthy. Breaking it into short paragraphs or bullet points increases its readability.
5) Finish with keywords:
Keywords are the words that rank in search engines.
Justice for Ochanya, Bring Back Our Kebbi Girls, End terrorism in Nigeria, Free Sunday Jackson, Free Nnamdi Kanu, Doctors are on strike, ASUU is also on strike, A 2 year old baby was raped in school, Abducted students in St. Mary’s Niger state.
PLEASE GIVE US A BREAK!! PLEASE