I created an article with some ideas about how publishers can use Content Ignite's Experiment technology to generate more ad revenue using A/B testing. If that floats your boat - check it out... https://t.co/RuX46j50yK
Exciting news from Content Ignite! We're revolutionising ad performance optimisation with our cutting-edge experiment technology.
#AdTech#DigitalAdvertising#ContentIgnite#Publishers
Read our full blog post here: https://t.co/kPxkSD2OoW
Introducing your ad stack management solution: Fusion Ad Stacks! Say goodbye to weeks of integration headaches.
Drag-and-drop SSPs, Amazon TAM and more into your stack with ease. Find out more here: https://t.co/kzihmWQ6O2
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@Magpie24_7 Like with Tino (same with Gordon), they will work him in slowly and arguably now, Gordon is one of the first names on the teamsheet. Personally think there is a different process with 'Potential' players like Gordon, Hall, Tino and 'Ready' players like Botman, Tonali
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Q4 2023 IPA Bellwether Report: James Hanslip, CEO of Content Ignite, suggests that digital publishers can expect increases in marketing spend, but only after tackling significant industry challenges
#2024marketing#cookielessfuture#DigitalMarketing
https://t.co/oNTxYemWmu
@amitgoel1287 Another shameless plug… for Content Ignite (I’m a co-founder). We are launching our drag & drop Ad-Tech stacks for publishers through our ‘Fusion’ platform to build their stack including SSPs, CMPs etc to simplify things like Prebid through one simple tag integration on-page.