For 12 years, Boro Business Lab has maintained Google Partner status, staying current with the latest advertising tools, best practices, and platform updates.
Search behavior is changing fast.
Customers are no longer searching generic keywords. They’re searching with intent, experience, urgency, reviews, and AI-driven conversations.
Swipe through to see key search behavior shifts local businesses should be paying attention to!
One of our favorite recent website launches for Ox Exteriors 🙌
Clean, easy to navigate, and built to work as hard as their team.
Check out the live site here: https://t.co/iZD0fhY8aT
One of our favorite launches this year: Happy Back Chiropractic. Helping patients achieve their “happy back” with over 16 years of personalized, top-quality care in Murfreesboro! https://t.co/sHmJsIYT1K
#BoroBusinessLab#MurfreesboroTN#WebsiteLaunch#ClientSpotlight
Did you know? 🤔 Website design, SEO, and social media play a huge role in how people find and trust your business.
DM us to see how we can put these insights to work for you!
#MarketingTips#DidYouKnow#GrowOnline
Fun Fact Friday time!
72% of marketers say content marketing boosts engagement, are you using it in your strategy?
DM us to see how we can help!
#MarketingTips#DigitalMarketing#FunFactFriday
Lost in SEO jargon? Here’s a quick breakdown of keywords, meta descriptions, and backlinks, three essentials you need to know.
DM us to see how we can help put them to work for your business!
#SEOtips#DigitalMarketing#GrowOnline
Make your ad dollars work harder. With smart ad planning, you can stretch your dollars further than you think.
DM us to see how we can help!
#AdStrategy#SmallBizMarketing#GrowWithAds
Your website doesn’t need a full redesign to feel new! Update copy, visuals, colors, and CTAs to refresh your site.
DM us to see how we can help!
#WebsiteRefresh#DigitalMarketing#UXDesign”
Want higher email conversions? Segment your lists by behavior, preferences, purchase history, and more!
Need help with email marketing? Send us a DM!
#EmailMarketing#MarketingTips#ConversionBoost
SEO is evolving fast! ⚡
From AI content to voice search and Core Web Vitals, these trends are shaping 2025. Is your strategy keeping up?
Need help with these? Send us a DM!
#SEO2025#DigitalMarketing#SearchOptimization
Your ad’s ready to go… but wait! 🤔 Are you forgetting a CTA? Targeting the wrong audience? Or maybe your visuals need a glow-up? Avoid these classic ad missteps and watch your results soar!
Need help with your Ads? Send us a DM!
#Marketing101#AdTips#BusinessGrowth
Wondering what SEO actually is and why it’s so important? SEO (Search Engine Optimization) is how your website gets noticed on Google. The better your SEO, the more people find you and that means more traffic, leads, and growth!
Curious to see how SEO can boost your business? D
Want to stay ahead in 2025? 👀
Small businesses that embrace these trends will stand out, attract more customers, and build long-term trust.
From AI to local SEO, here’s what’s shaping the year ahead.
Need help getting started? Send us a DM!
#SmallBusinessMarketing#Marketing
Happy Labor Day from all of us at Boro Business Lab!
Today, we celebrate the hustle, the late-night campaigns, the brainstorming sessions, the deadline dashes and the incredible people behind it all.
To our clients, collaborators, and fellow creatives: thank you for trusting us
Best Times to Post on Social Media (for Local Biz!)
Struggling with low engagement? Your timing could be the problem.
Here are some general best times to post:
📌 Weekdays between 9 AM – 11 AM
📌 Evenings around 7 PM – 9 PM
📌 Avoid weekends unless your audience is active then
Email vs. Social Media: Which one really drives results?
Social media is great for visibility, but when it comes to reach, ROI, and real connection — email marketing still leads the way.
Check out this quick comparison to see why email belongs in your strategy.
Need help manag
SEO Myths That Could Be Hurting Your Business
Still stuffing keywords or thinking SEO is a one-time fix? These outdated tactics could be dragging your site down instead of lifting it up.
Here are a few myths we still hear all the time:
❌ "More keywords = better ranking"
❌ "SE