Bart Watson

President & CEO, Brewers Association

[Bart Watson @BrewersStats]

@untitledartbev Congrats on your medal!

[Michael J. Miraflor @michaelmiraflor]

The mainstream marketing/advertising trades will probably not report on this, but this is such an amazing call/response.

Heineken has people who get it and can sell it internally (or have proper processes) to turn this around quickly and ship. Incredible speed for a giant org.

h/t @Trace_Cohen for the Heineken photo.

[Bart Watson @BrewersStats]

@stevenratltner @DKThomp What piece is this in?

[Bart Watson @BrewersStats]

@mikealfred @Akshay_Naheta Congrats!

[Bart Watson @BrewersStats]

Congrats to Wolf's Tailor on their 2nd Michelin star! Super pumped to have them back as one of the chefs at this year's Paired at GABF!

https://t.co/LhBGtLobzv

[Bart Watson @BrewersStats]

@CMMwine @jmmohr But to add to the metaphor - the bigger your brewery, the fewer islands there are to safely land on.

[Bart Watson @BrewersStats]

@CMMwine @jmmohr To the original question - I think there are multiple sweet spots depending on your scale and distribution footprint. Lester Jones once described them as islands. And the risk is anytime you build a new brewery and try to swim to the next island.

[Dan Kleban @mainebeerbrewer]

I started Maine Beer Company with the simple motto “Do What’s Right.” Now, I’m running for Senate to bring that same promise to Washington— to fight for living wages, affordable health care, and bring down costs. I hope you’ll join me in this fight.

[Bart Watson @BrewersStats]

@adam_tooze As someone who paid for a house project during that time frame, this graph gives me PTSD.

[Bart Watson @BrewersStats]

We need a new word for when higher priced segments are growing share simply because they are shrinking slower than lower priced segments. To me premiumization suggests people actively moving up market. This is de-economization (or whatever better word exists).

[Beverage Industry @BeverageInd]

After multiple months of volume growth outpacing revenue, premiumization trends are re-emerging in key categories. #BeverageNews #RTDs #Sales #Premiumization

https://t.co/48xe7gxOxg

[Bart Watson @BrewersStats]

@ModeledBehavior Blurring lines between manufacturing and services also complicates this. Taproom employees that would have been a service worker before now get lumped into manufacturing.

[Bart Watson @BrewersStats]

GABF ticket sales kick off today!

One thing I'm most excited about for this year's fest are new investments in the music experience at the Mile High Stage.

Aiko on Th night & Fr night announcement coming soon!

Come for the beer, stay for the concerts!

https://t.co/ftiQsYgcun

[Bart Watson @BrewersStats]

@nicochristie @Fundamental I'd love a code.

[Bart Watson @BrewersStats]

@ale_chaser And I should add that this one is also partially the result of restaurant composition, not just the organization of work.

[Bart Watson @BrewersStats]

For years restaurant prices largely tracked overall food prices. That changed ~10 years ago & since then restaurant prices have grown significantly faster. What changed? I'm sure the simple answer is wages - but can't believe that's the whole story.

https://t.co/Y9wv9jcfBF

[David Henkes @davidhenkes]

Sit-down restaurants are increasingly losing the "casual" or everyday occasion, and with higher prices are seen more as special occasions.
Big shift over when casual dining heyday when they were gaining everyday family dining occasions.

https://t.co/Up0yte3VDC

[Bart Watson @BrewersStats]

@ale_chaser Here's the graph for that. This one definitely changed as a result of COVID: https://t.co/0Q3yNXrqd9

[Bart Watson @BrewersStats]

https://t.co/9JqdMDERql

[Bart Watson @BrewersStats]

And this is squinted eyeball analysis, but looks like wages are maybe half of the explanation?

[Bart Watson @BrewersStats]

@ale_chaser Maybe, but why wouldn't that have showed up from 1990-2015?