Brian Egerup Kjærulf

Digital and mobile strategist, analyst and optimization consultant. +15 years of experience.

[Mobtimizers @Mobtimizers]

The App Description is a key component in your App Marketing Strategy. It influences both organic visibility, conversions, downloads and retention. Your approach on App Store should be different from Google Play, #aso #appmarketing #appstore #googleplay

[Brian Egerup Kjærulf @brianegerup]

@Mobtimizers Results created for our clients

[Brian Egerup Kjærulf @brianegerup]

Det er ikke længere nok at udgive en app og håbe på succes. Det skal bakkes op med en effektiv lanceringsstrategi og løbende optimering af synligheden.
#ASO #marketing #appmarketing

https://t.co/k2Xnx3NICs

[Peter Meyer @pmeyerdk]

@strasm , @radil and @brianegerup discussing user journeys at @supervveek TV

[Brian Egerup Kjærulf @brianegerup]

Getting ready for my session on #attribution @MeasureCampSTHL

[Brian Egerup Kjærulf @brianegerup]

Interesting event in Copenhagen on Tuesday with insights from the ”Digital Trends 2018” report from Econsultancy and Adobe. https://t.co/kaKTUtZHqw https://t.co/7mKEN0vN6D

[Brian Egerup Kjærulf @brianegerup]

Her er vores mest populære artikel om ASO, opdateret med iOS11 ændringer, App store video samt nye muligheder i Google Play. App Store Optimering (ASO) er nøglen, hvis du ønsker at løfte konverteringer, styrke dit brand og booste organiske downloads. https://t.co/4hSq7YSr3s

[Brian Egerup Kjærulf @brianegerup]

Her er vores mest populære artikel om ASO, opdateret med iOS11 ændringer, App store video samt nye muligheder i Google Play. 

App Store Optimering (ASO) er nøglen, hvis du ønsker at løfte konverteringer, styrke dit brand og booste organiske downloads.  https://t.co/IcvjtClZ78

[Brian Egerup Kjærulf @brianegerup]

Wow. 40% of people who own a voice-activated speaker say it feels like talking to a friend or another person. https://t.co/MySq2UdAOM

[Brian Egerup Kjærulf @brianegerup]

Better conversion rates begin with value mapping. Understanding how your customers’ needs fit your app’s offering is key to increasing your conversion rates. Value mapping promotes clear and concise communication strategy and a successful engagement plan. https://t.co/o1AvdLKfNf

[Brian Egerup Kjærulf @brianegerup]

COOP slår julekalender TINKA i Google Play ved hjælp af App Store Optimering (ASO). Tænk de store højtider ind i din App Markedsføring, og der sker magi.  https://t.co/h0S2uyjopX

[Brian Egerup Kjærulf @brianegerup]

Millennials were likely another reason for the dramatic growth in mobile, with 75% expecting to shop via their smartphone."

https://t.co/ZvrWzgio4L

[Brian Egerup Kjærulf @brianegerup]

Your Conversion Rate May Be Telling The Wrong Story | Mobify https://t.co/MQpth7NpQY

[Brian Egerup Kjærulf @brianegerup]

We see a lot of apps that have not yet optimized to iOS11 in App Store. That means loss of app downloads and potential users.  https://t.co/c9GJpFOMr6

[Brian Egerup Kjærulf @brianegerup]

Some retailers invest heavely in apps. Some remove them from the App Stores. What will be the winning strategy and what do consumers want...  https://t.co/dAmmQF7Aew

[Brian Egerup Kjærulf @brianegerup]

I will be at the Adobe Symposium #AdobeSymp tomorrow in Stockholm. Ping me if you want to meet up there.

[Brian Egerup Kjærulf @brianegerup]

ASO is just as important for your App as SEO is for you website. Use ASO to make you App found in the jungle of apps…https://t.co/TGZh5Ygn5V

[Brian Egerup Kjærulf @brianegerup]

Er der stemning for et morgenmøde om ændringerne i App Store med  iOS11 og hvad det betyder for synligheden og markedsføringen af din app?

[Brian Egerup Kjærulf @brianegerup]

A leading digital agency in Denmark asked me to present the latest on whats cooking in the world of app acquisition…https://t.co/8x8HSxx3rh