Bruce Fleming

[St. Johnstone FC @StJohnstone]

WE ARE GOING UP!!! 💙

WE ARE CHAMPIONS!!! 🏆

#SJFC

[Darin White Ph.D. 📊⚽️💰 @Sports_Biz_Prof]

Incredibly proud of two of our Samford University Sports Industry Program students — Sterling Nabours IV and Ben West.

For the past year, Ben and Sterling have been embedded as analytics support for St Johnstone FC in Scotland’s Championship Division. This wasn’t a class project with a neat deadline — this was real, sustained work. Weekly Zoom calls with the coaching staff. Scouting analytics. Recruitment strategy. Player performance analysis. Hundreds of hours of work contributed to a professional football club operating thousands of miles away.

Today, St Johnstone won the league. And our students were part of that journey.

They watched the match live from Birmingham, Alabama, and celebrated a championship they helped build — a reminder that in 2026, geography is no barrier to impact in the sports industry.

In a few weeks, a team of SIP students will travel to Perth, Scotland, to present a new consulting project to the club in person — continuing a partnership that exemplifies what the Sports Industry Program Samford University Brock School of Business is all about: real work, for real teams, with real consequences.

There are 1,000 ways to work in sports. Ben and Sterling found theirs from 4,000 miles away.

[Scottish Rugby @Scotlandteam]

The Calcutta Cup is ours!! 🏴󠁧󠁢󠁳󠁣󠁴󠁿🏆

#AsOne #GuinnessM6N

[adidas UK @adidasUK]

HISTORY BOOKS OPEN🏴󠁧󠁢󠁳󠁣󠁴󠁿

[Scotland National Team @ScotlandNT]

You'll want the sound up for this one 🔊

#SCODEN

[FIFA World Cup @FIFAWorldCup]

McTominay 🚲😱

#FIFAWorldCup

[CBS Sports Golazo ⚽️ @CBSSportsGolazo]

File this Rod Stewart interview under ICONIC 😂💚

[Bruce Fleming @brucefleming8]

@MHBikeInsurance @NeilHodgson100 @niallmackenzie1 The white option was stunning .

[Bruce Fleming @brucefleming8]

@MHBikeInsurance All day long

[Bruce Fleming @brucefleming8]

@Posted_to_BAOR A for me

[Jason Fox @jason_carl_fox]

#Remember

[Ewan Murray @mrewanmurray]

A lot of Celtic chuckling over this. And of course it’s silly. Worth remembering the behaviour of Celtic supporters towards Neil Lennon after a game against Ross County. And generally during a game against Hearts… last December.
They are all ridiculous characters.

[Danny Williams @dannyw1989]

- Got the first goalscorer wrong.
- Did a (dreadful) second half welcome AFTER kick-off.
- Announced the wrong player going off.
- Then broadcast my whole inner-monologue correcting myself.
-Swore.
-Went to say ‘man of the match’ at a Womens game.

A truly polished performance.

[MotoGP™🏁 @MotoGP]

12 real retro beauties! 🤩

We know it's hard to choose one, but which is your favourite livery? 💘

Vote here 👉 https://t.co/bozvlzFvUT

#MotoGP75

[Sky Sports Scotland @ScotlandSky]

🔵 "By celebrating Geoff we are celebrating this club and four decades of its history"

New St Johnstone owner Adam Webb on renaming the main stand after Geoff Brown as he discusses the changes he's already made at McDiarmid Park 🔽

[Saints Fans Supporting Foodbanks @fsfperthsaints]

@StJohnstone are back in action this Saturday for the Premier Sports Cup match v @Morton_FC which means we'll also be back in action collecting for @KinrossPerth Foodbank & @Saints_Trust . See details 👇
You can also drop off donations at the Club Shop
Please share. Thankyou

[Morgan J. Freeman @mjfree]

Georgia Clooney owning MAGA for your pleasure

https://t.co/eXjbTOBWin

[Bruce Fleming @brucefleming8]

@fsfperthsaints @KinrossPerth Done

[St. Johnstone FC @StJohnstone]

Together as one at McDiarmid. Join us.

🎟️ Post-split ticket package on sale now: https://t.co/12EKSu5lFv

[Bruce Fleming @brucefleming8]

@KTM_Racing Lanzarote on holiday