Ricardo Baca

Keynote speaker. TEDx talker. Journalist. Adcann’s Marketer of the Year. Fortune: Most powerful people in cannabis. CEO: @grasslandsaf. [email protected]

[Ricardo Baca @bruvs]

My latest column for @RollingStone: "No cannabis brand has yet achieved the milestone of national name recognition, but we’re closer now than ever before." https://t.co/KJgd8vtXHi cc @rollingstonecc

[Ricardo Baca @bruvs]

@davidrdowns 💪🏼 Believe in you always.

[Ricardo Baca @bruvs]

“... We knew that by harnessing the storytelling techniques and high standards of accuracy we’d learned in award-winning newsrooms, we could raise the bar for #marketing and #PR in a truly meaningful way.”

Read the whole article:

https://t.co/dpoaTzcsGY

[Ricardo Baca @bruvs]

“When I joined Grasslands, it was just me and Ricardo, a couple of journalists who’d seen way too many typo-filled press releases and lackluster marketing emails hit our inboxes over the years ..."

[Ricardo Baca @bruvs]

The Grasslands: Journalism-Minded Agency™ / @grasslandsaf team and I celebrated 7 years of world-class PR and marketing in Dec., and here's a special share from my friend and longtime colleague Emily Gray Brosious, our Content Marketing Director and my first hire at the agency:

[Ricardo Baca @bruvs]

"... The Colorado-based agency won Public Relations Agency of the Year at The Emjays."

Thank you, @lindseybartlett, for joining us again at the Party this year - and this thoughtful inclusion in your wrap-up of #MJBizCon.

#grasslandsaf #earnedmedia #pr #publicrelations

[Ricardo Baca @bruvs]

Fresh of the press at @Forbes: "A real who's-who of weed industry pioneers, The @grasslandsaf Party remains a hot ticket largely thanks to Ricardo Baca, the Grasslands Founder who donned the recent cover of @cannatechtoday ..."

https://t.co/p2pA484oXI

[Ricardo Baca @bruvs]

@WallandBroad Congratulations to you both, Debra! <3

[Ricardo Baca @bruvs]

Love seeing @grasslandsaf's brand marketing work catch some buzz! The Grasslands Calendar is a labor of love, every year - and I can't wait to share our 2024 cal.

[Grasslands: A Journalism-Minded Agency @grasslandsaf]

Not only has our founder @bruvs been nominated for @adcann's 2023 Marketer of the Year award, the Grasslands Calendar has also been nominated for Best Marketing Campaign of the Year (US). Would you take a moment to vote for us?

https://t.co/F209RuVkDb

[Ricardo Baca @bruvs]

It's all true, and today I'm sending all of my colleagues inside (and outside) this vastly complicated industry the good vibes and big energy that will successfully guide us through the week ahead.

See y'all in Vegas, friends!

[Ricardo Baca @bruvs]

As so many of my colleagues in the global cannabis industry are headed to Las Vegas this week for #MJBizCon, The #GrasslandsParty and more, I wanted to share my first column I wrote for NY-based @HoneysuckleMag.

https://t.co/xDcwqvpXjJ

cc @grasslandsaf

[Ricardo Baca @bruvs]

The timing is fitting for this piece, because as I wrote for Honeysuckle, "I want to talk explicitly about leading my small business and how weed has made me a better CEO."

[Ricardo Baca @bruvs]

Wow.

[Quentin Sickafoose @QSickafoose]

‼️ BICYCLE-KICK GOAL IN THE STATE CHAMPIONSHIP 🔥

Hell of a play from Broomfield's Marcus Von to help lead the Eagles to the 5A state title 🏆 #copreps @CHSAA @Eagle_athletics @BHS_EagleSoccer @crazysportgirl1 @BoCoPreps

[Ricardo Baca @bruvs]

When the prohibitionists gear up their baseless fear-mongering, we as cannabis leaders must respond with common-sense responses that are level-headed and rooted in our reality - such as this great @BloombergLaw op-ed by Andrew Kline and Shane Pennington.
https://t.co/B8HN6MJvCd

[Ricardo Baca @bruvs]

MY NEW COLUMN in @Salon celebrates the legit-historic win of this week’s rescheduling news while also slamming the unfounded absurdity of cannabis remaining a controlled substance. “This is a half step where a whole step is needed.”
https://t.co/Ap9SVc6FsL
cc @grasslandsaf

[Ricardo Baca @bruvs]

Please read my latest column for @RollingStone: Will Summer 2023 be the season that cannabis consumers finally start embracing drinkable weed?
https://t.co/HK3d3KWGOb
@grasslandsaf @rollingstonecc

[Ricardo Baca @bruvs]

Save the date, friends! We're throwing an old-fashioned ART PARTY with Biome 007: Founders Party from 1-4 p.m. Saturday July 29 (UMS weekend). Wenz is DJing a quick set, as is Alisha (@Indie1023), Carlee (Flora Fauna), Moke (Denver Theatre District) and Eric (Leon Gallery).

[John Wenzel @johnwenzel]

Look at all these beautiful people! (And me) See you on July 29 for my DJ set at the #UMS2023 Founders Party at @grasslandsaf -- part of the Biome 007 art event. I'm on at 3 p.m. https://t.co/0cjsl7FqxD

[Ricardo Baca @bruvs]

@VinnieChant @ColoradoRising Congrats, Vince!

[Ricardo Baca @bruvs]

Fyi, journalists covering cannabis:

[Ricardo Baca @bruvs]

"I think the legacy of reefer madness is unquestionably, 100 percent the continuation of slavery. A lot has been written, including by a really wonderful writer named Michelle Alexander, formerly of the ACLU, about the war on drugs being ultimately the new Jim Crow."

[Ricardo Baca @bruvs]

Thank you, @MinnPost, for the thoughtful conversation about legal cannabis in the Midwest and beyond! Good journalism educates its readers, and I'm so thrilled this part of our interview made it to the published article:

https://t.co/Ja22YbOLM7

@grasslandsaf