We are so thrilled to share that Thomas Simmons has joined BSSP as Chief Financial and Operating Officer (CFOO) and Trina Arnett as Head of Marketing Sciences.
https://t.co/s9zO3tHP5q
Our Creative Director @robyn10nbaum talks influencer marketing, manifesting absurdist comedy, and how she envisions 2023 for advertising.
https://t.co/yT6Ox10gDb
Happy Birthday, @kingjames! 🎉
#ClioSports-winning campaign "NBA2K LeBron Reveal" by @bssp for @NBA2K composed a spoken word poem that told LeBron’s story through the eyes of those he’s influenced.
The best investment isn’t a trendy stock or an NFT and certainly isn’t crypto. The best investment is a donation to @firstgraduate — so for our new campaign, we didn’t position First Graduate as just another nonprofit. We positioned it as the incredible investment it is.
#Marketers be warned: consumers won’t be fooled by simple claims of #health and #wellness, and your brand will be hurt if you can’t back them up. Amanda Mobley of @bssp explains how marketers can avoid "wellness washing": https://t.co/Sj8dzgYkvu
Now, more than ever, wellness is a priority for consumers, but this has also led to a problem for health and wellness marketers of their own making.
Insightful piece by our Strategy Director, Amanda Mobley, on how to avoid "Wellness Washing."
Read more: https://t.co/Rh0OJ1VCfz
Only one holiday blockbuster has all the action, drama, suspense and emotion you could possibly hope for. And you won’t find it in any movie theater.
Excited to share our latest AI imagined Nutcracker work with our partners at @SFBallet.
Learn More: https://t.co/c23CJU9Cwo
“Diversity and inclusion has not been intersectional and it has created an America that doesn’t recognize the humanity of girls and women who look like Brittney Griner.”
Our very own Cierra Moore shares a powerful message on the impact of representation.
https://t.co/oJnnyLrlsj
"Girls and women who do not fit within the expected interpretation of femininity experience bias and lack of acceptance," writes @BSSP's Cierra Moore.
https://t.co/RqdtZkVAkr
Earlier this week some of our BSSP crew volunteered by helping families in need at the SF-Marin Food Bank (@sfmfoodbank). Happy Thanksgiving. Much to be grateful for this holiday season. #EndHungerTogether
This is our 4th year designing the identity for the @MVFilmFest that takes place in Marin County Oct 7-17th. This year's design exemplifies the spirit of visual storytelling and the emotions that film unlocks in each and every one of us.
To help combat Zoom and overall meeting fatigue, BSSP is piloting a No Meetings Friday in October. Here's our introductory video to the staff. Wish us luck!
Hear that Nasdaq closing bell ringing? Yep, that's what it sounds like when great things happen to great people. And companies. Congratulations to our partners at Sovos Brands for their IPO.
1 in 2 women’s health concerns go unheard. But if we would just listen, truly hear women when it comes to their own bodies and health, we can end gender bias in the heath care industry. @BlueShieldCA#HearMe