somewhere in your 20s or 30s you’ll get the opportunity to rebuild your life after a negative loop. its very important that you see that journey through
Is this a serious question? Some founders are exceptional at selling to their ICPs who usually want to hear very different things from people like you who are mentally stuck in the stratosphere.
If you can’t make your company interesting to a VC who is literally only in business to fund startups, how are you going to make it interesting to recruits and customers?
Tech was one of the last paths into the upper middle class without family money, credential laundering, or nepotism.
Now those jobs are disappearing too.
That is why the layoff story matters beyond tech.
Find someone who genuinely cares.
A mentor. A founder. A VC. An advisor. A customer.
Life’s too short to work with people who don’t give a sh!t.
It might end up being the greatest moat of them all.
one of the best sales advice we picked up during YC is the "McKinsey Model"
a lot of deals at early-stage startups die for the same reason:
your champion is afraid to advocate for your product
if they push for it internally and it doesn't work out, their job is on the line
so they never come back to you and hit you with the "we need to align internally first"
that's why you need to be their McKinsey consultant: instead of them pitching, you personally take the blame
after every demo, send them:
- a one-pager
- a security doc
- an ROI calculator with their numbers
- useful context/overview of your industry that can help with what they're struggling with right now
- a pre-written slack message they can forward
make it as easy as possible for your champion to forward your material without them feeling responsible for integrating your solution or "fighting" for it