Caleb Keller

Just a wannabe cowboy trying to live life more consciously and still pay all the bills. Freelance digital marketer.

[Caleb Keller @calebmkeller]

I just launched my autonomous AI company "Cantle" on @NanoCorpHQ

Verification: arch-0Ovt

[Caleb Keller @calebmkeller]

In the software world, we're watching AI ruin companies and build others at the same time. Terms like "Minimum Viable Product" and "First to Market" mean less when anyone can build fast and build well. So if technology keeps getting easier, what actually differentiates? Passion and effort.

[Caleb Keller @calebmkeller]

AI is changing the game.

It's ruining companies and building others at the same time.

The technology side is only going to get easier.

So what do we need to bring?

Passion and effort.

[Caleb Keller @calebmkeller]

Most of what I've built was just for me. Life calendar, generative art, lame data. Even if I never tried to make anything of it, still has value. Sometimes the thing you build for yourself proves to have value for others. That's what drives me to build open code.

[Caleb Keller @calebmkeller]

It's okay to just build for yourself.

And AI makes that easy.

[Caleb Keller @calebmkeller]

There's a lot of fear sprinkled on my feed, sprinkled with a little bit of excitement

Software Engineering is dead. Data Analysis is dead.

I accept that my professional worlds will never be the same, but I am not afraid.

I am excited.

I’m most excited by the enablement AI offers: allowing those with deep passions and knowledge to build what they previously didn’t have the skills for.

Are you building something you're passionate about?

[Caleb Keller @calebmkeller]

@ImAVibeCoder It actually depends on the platform they've used. I also see a lot of the boxy apps with fat shadows and that mustardy color that are from a different vibe-coding program.

[Caleb Keller @calebmkeller]

@PastaPizzaMario @gregisenberg I think we'll see the rise of "super apps" released by the big 3. Apps that become whatever you want based on usage patterns or simple requests.

[Caleb Keller @calebmkeller]

This keeps happening:

Building dashboards to inform user decisions-only to immediately automate the actions the user was taking once they looked at the dashboard.

Is it a problem to be building things you know will likely be replaced very soon?

Often times it's a necessary first step.

I'd rather be automating after building the dashboard than not having the dashboard get any use at all.

[Caleb Keller @calebmkeller]

I built a small piece of software that I am actively trying to eliminate the need for.

If I genuinely moved my workflow into Discord/Slack, I wouldn't ever be cd'ing into a directory.

Have you ever noticed you were writing code you planned to obsolete very soon?

[Caleb Keller @calebmkeller]

Data practitioners:

We can't let the other half of IT move faster.

It's a race, I'm competitive.

We have to keep up or even pull ahead.

My challenge to you: demo a vibe-coded solution.

Tomorrow.

[Caleb Keller @calebmkeller]

Can AI finally kill the dashboard?

The next wave of BI won't look like dashboards.

The next wave will be driven by words not by SQL.

It will be fast and agile.

It will be agentic:

where a question is
- researched
- cataloged
- answered
- interrogated

all without a human.

And it will still all end up in Excel.

[Caleb Keller @calebmkeller]

@valsopi I’m all here for personal AI, but probably not implemented exactly like that.

[Caleb Keller @calebmkeller]

@valsopi So you’re not convinced that they’re actually plotting our demise, creating new religions, and talking about us in private forums.

😅

[Caleb Keller @calebmkeller]

@finereli Have you tried Devin from Cognition? It has file browser, terminal, and web browser so you can see what the agent is doing in each.

[Caleb Keller @calebmkeller]

It's time to go rogue.

It's time to abandon the "approved" BI tools and build out your own personalized agentic approach.

Put Claude Code and Codex to work.

Your productivity will improve.

Your end users will be pleased.

Try it this week.

[Caleb Keller @calebmkeller]

@finereli Is this countered at all by more people who are building?

[Caleb Keller @calebmkeller]

PowerBI can't do this.

I can spin up a dashboard,

complete with data pipeline,

SQL queries,

and advanced filtering with only a sentence.

I can add data quality controls with another,

and alerts and direct webhook calls with a third.

Can PowerBI do that?

That quickly? No, it cannot.

[Caleb Keller @calebmkeller]

Data analysts, wake up.

Traditional business intelligence (BI) tools are dying.

The faster you abandon them and look to agentic tools the better.

If the data world stays stuck on PowerBI and Tableau:

they're certain to fall behind!

Don't be one of them.