Cam James

Marketing @ DataBees 🐝
Growing WaterFull 📈
The Path 🏔️ (Newsletter)

[Cam James @Cam_james05]

i love seeing backlash from AI ads i.e. Nike

gives me hope in humanity

[Cam James @Cam_james05]

@theandreboso I think the bottom is the worst.

it literally takes zero effort to remix an idea, maybe even mention the original idea and build upon it.

[Cam James @Cam_james05]

X likes to shit on LinkedIn.

But I haven't seen LinkedIn gooroos inviting people to join their "exclusive, A-player only" WhatsApp or Telegram groups.

[Cam James @Cam_james05]

as a marketer I don't mind black friday but retail does my brain in...

"up to 80% off everything"*

*one item is 80% the rest is just 10-20%

[Cam James @Cam_james05]

outbound in a nutshell

[Cam James @Cam_james05]

I’m growing https://t.co/lYKSTap3Mx in public.

Wish me luck 🍀

#buildinpublic

[Cam James @Cam_james05]

Lesson learned that in Webflow you need to go onto page settings for CMS items to dynamically change meta titles and descriptions.

Had 190 duplicate pages before I realised 🤦‍♂️

[Cam James @Cam_james05]

@Zephyr_hg NEWS

[Cam James @Cam_james05]

@aaditsh AI

[Cam James @Cam_james05]

1 min 56 seconds into a YouTube tutorial for video editing

And the guy says "turn on your laptop"

give me strength

[Cam James @Cam_james05]

@NoahEpstein_ CONSULTANT

[Cam James @Cam_james05]

@ellie_Jones_AI Ai

[Cam James @Cam_james05]

Don't panic about 99% of AI content creators.

If they're lazy (which most humans are)

Their prompts produce generic slop that anyone can easily spot a mile off.

This content is utterly forgettable.
Doesn't build trust.

People don’t remember content and individuals behind it when they sound like everyone else.

[Cam James @Cam_james05]

@remoteoliver UW

[Cam James @Cam_james05]

Sent an email to my dormant newsletter yesterday.

(Haven't sent them an email in one year).

50% open rate

Imagine doing that to a dormant social media account.
You'd be lucky to be seen by 1%.

Don't sleep on email.

[Cam James @Cam_james05]

I've decided that Ai videos is just an instant no.

And so has YouTube (in terms of paying out for Ai slop).

Huge news for creators.

[Cam James @Cam_james05]

@theandreboso The video is the worst. Gives me the ick.

[Cam James @Cam_james05]

Ai content.

Is it just me, or does anyone else switch off once they realise the video or writing is Ai generated?

If you do keep watching.

What compels you to keep going?

[Cam James @Cam_james05]

Day 4 of building a mini empire to $500k ARR:

Micro SaaS idea.

A content curator-first newsletter writer copilot.

Problem:

- world is being pumped with content.
- taste makers (aka curators) will have a place within the content ecosystem.
- taste makers will be one person ‘morning brews’
- but aggregating non-public newsletters is time consuming

Solution

- A newsletter writing copilot
- curates insights from “followed”newsletters.

Outcome:
- write a daily curation newsletter with our app

[Cam James @Cam_james05]

Day 3 of building a mini empire ($500k ARR):

For context, over the last month I've recently worked through a chunk of @marclou's code fast course.

- Grasping the basics of coding
- React, Next.Js, Tailwind CSS
- Deployed a dummy app with Vercel,
- Setting up a database backend

Had a really good experience.

Yesterday, I delved pretty deeply into a "Vibe coding" course I purchased on Wednesday.

Because I want to test a SaaS build with Cursor.

It's alright so far .... but it made me notice something.

The difference in depth that Marc dives into to teach theory + application + examples is WAY more useful.

Knowing the "why" behind what we're doing helps my brain connect the dots faster.

And it's because he's full-stack and experienced.

As opposed to the vibe coder coach,

Who has stumbled across a formula to vibe code SaaS, which, in his defense, also do pretty damn well.

Another thing to note is that The Viber's distribution and content model is what intrigues me too. Especially as a marketer myself.

But when he explains things on the coding side, you can tell he is kind of winging it as he goes along.

Which is better? Neither tbh.
Marc has taught me everything I needed + theory.
Helped me deploy something, build confidence
Vibecoder has taught me the hacky way of doing things.
Learning how to use AI to get things up super fast.

In the future, there will be billion-dollar companies that were started by 14-year-olds. Who never learned to code "properly" but nailed distribution on TikTok.

#buildinpublic