Investment decisions are rarely straightforward.
Whether introducing a new leisure attraction, expanding food and beverage offers, enhancing public spaces or improving visitor facilities, significant investment often... to read more: https://t.co/ddRqCGssFO
As retail destinations evolve into mixed-use environments, asset managers increasingly need to understand not only how many people visit – but who they are, why they visit, what they value and how perceptions are changing.
https://t.co/9SK2t75Qga
Industry research increasingly points toward repositioning and repurposing as a key strategic priority, exploring how they can transform a single-use shppping centre into a more dynamic, mixed-use destination.
https://t.co/YU3DHzyeik
Why do shoppers choose one destination over another?
Our latest blog looks at how shopping centre research helps centres understand their real competition and make more informed strategic decisions.https://t.co/FG72fbLHXa
Supporting the wellbeing of our team is really important to us.
We recently welcomed @nichstweet back to provide Well Checks for our employees for the 3rd year running after such positive feedback from staff in employee surveys.
#EmployeeWellbeing#WellChecks#WorkplaceHealth
What do today’s shopping centre visitors really want?
Our latest blog explores why market research for shopping centres is essential for understanding both visitors and non-visitors.
https://t.co/e8Fwrsf26l
Super morning at the 25th anniversary celebration of #LivingWage Foundation at @ImagineBelfast .
Delighted to be one of more than 200 @LivingWageUK Living Wage accredited companies in Northern Ireland.
@Mary_BMac
Is Outdated Consumer Insight Sabotaging Marketing Strategies?
For consumer brands, data and insight are the cornerstones of effective marketing.
But what if the evidence drifts out of date?
Read more: https://t.co/d5akv6qPSk
The effects of market research are real, but linking it with outcomes like revenue, retention, or satisfaction is not typically immediate or even direct.
Read more at: https://t.co/4mo4Qvc8ZJ
Delighted to see our Data Scientist, Dr Jonathan Henderson, presenting at the Royal Statistical Society 2025 International Conference in Edinburgh.
@RoyalStatSoc
At first glance, social media seems to have made shopping easier. But this simplicity can be deceptive for marketers.
Consumers might buy in a few clicks, but behind that choice lies weeks of passive social media exposure, subconscious influencing... https://t.co/FAHVaLSQdx
One of our team, Bryan, volunteered as a Marshal at The Open.
A superb event showcasing Northern Ireland as an outstanding location for golf.
Thanks to everyone involved in making this event such a success for Northern Ireland.
@TheOpen@royalportrush
How can a restaurant be seen, heard, and remembered by the right customers, on the right platforms, at the right time?
Read more here: https://t.co/Hf1RcodZV3
#marketresearch