Open your business website on your phone.
1. Tap the phone number.
2. Submit a test inquiry.
3. Check that it reaches the right inbox.
4. See how easy it is to request a quote.
Which step would make a customer give up?
Start with one repetitive task: invoice reminders, scheduling, or lead follow-up. My guide covers seven places small businesses can begin.
https://t.co/9Dgrsc9ZWA
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@jennyoflife What helped me see this on one site was tracking calls, not just visits. I set up a phone number that changes based on how the visitor found the site, so each call ties back to where it came from. Before that, I was mostly looking at traffic and guessing.
@headzoo I think that's a lot of it. I built sites for fun and apps for my guitar pedals long before any of it was work. AI is what made a real site for somebody I knew feel possible. One owner I work with has the same itch now, drafting his own service pages with it.
The e-sign tool I'm building for myself still has no settings page. When I want to change something, I open the code. That's fine for me, and it's exactly what I would never hand an owner. Building for yourself lets you skip the part clients actually need.
@ibuildthecloud I'm one person building for owner operated shops, and AI is a big part of why I can do it alone. My first client got a rebuilt site, a lead form that sends, and his Google profile cleaned up, from somebody learning as he went. I don't think that happens a few years ago.
@UnnatBak Same thing shows up at the small end. When an owner asks me for new software, I have him walk me through how a job goes from first call to getting paid. Usually the problem is a handoff nobody owns, not a missing tool. Sometimes the fix is setting up what he already pays for.
If your hours change with the season, check your Google Business Profile now instead of in November. When I clean up a profile, hours are one of the first things I look at. It is what people check right before they call or drive over. About five minutes of work.
@jeremy_tripoli Most of the AI on my client projects sits on my side of the line. They do not have a tool to log into or a prompt to learn. It shows up as a site that got built faster than it could have been otherwise. That is the version I have seen owners actually keep.
@SabiWithMiracle The tree service owner I built for taught me this. People do not search the service name, they type what happened, like a tree on the roof. When I wrote the pages in his words instead of industry words, they finally matched what people were actually asking.
A client's contact form started filling with junk submissions, enough that he stopped opening the alerts. I added a Cloudflare Turnstile check in front of it, a quiet box most people never notice. The fix was not the spam. It was him trusting that email again.
@FriendlyWebGuy The part I recognize is the one off client coming back after the second thing broke. That is usually when it turns into ongoing work. Handing over a finished site was never the whole job. Somebody has to notice when it quietly stops working, and it is rarely the owner.
@TheBurungo This is roughly my day. I am one person building for owner operated shops, and not one of them has asked me for AI. They ask for a contact form that reaches their inbox and a site that loads on a phone. The tooling is just how I get there at a price they can pay.
I built a dashboard over my own books because I kept opening three different things to answer one question. It's ugly and I'm the only one who uses it. The useful part wasn't the charts. It was seeing how far behind I was on my own numbers. Still adding to it.
@SahilBloom I talk about this at work a lot. Showing up with a positive attitude ready to go for the day drastically improves productive productivity and relationships
@Kartikwt I felt that for a while. What helped me was ignoring most of the news and using one tool on something that had to actually work. The parts I really learned came from reading what it wrote and figuring out why it was wrong. The releases kept coming either way.
@jpinsights I see a small version of this in my own shop. A script on my home server pings me if a client's contact form stops sending. Nobody was going to pay for that, and I never had time to write it by hand. With AI it finally got written. I still read every line.