Every job application should have to ask "When would be a good month to release a Haunted Mansion movie?" and if you say "July" you do not get the job.
It’s weird that we do this thing every few years where a major movie targeted first & foremost at women opens above/around $150 million (TWILIGHT, THE HUNGER GAMES, CAPTAIN MARVEL, and now #Barbie, etc.) and people once again act surprised that girls like going to the movies too