This article concretely shows how to attract and retain customers using sentiment analysis, which “turns unstructured data into actionable information”. It seems a cross-over of two important topics we’ve seen in #SMMB course, isn’t it?
@gaiarubera#SMMB#SentimentAnalysis
This is a good example of how the only limit in using AI is our imagination 💡
(It is also a useful way of buying the right book!)
@gaiarubera#SMMB#SentimentAnalysis
I ran an AI-powered Sentiment Analysis of Metamorphosis by Franz Kafka. The plot shows emotion over time. It's a very interesting analysis. There's so much potential to understand our world using AI!
“retrieving” is not just an abstract concept; here is a concrete example of how it can be applied to various aspects of our daily life, such as social media videos.
@gaiarubera#SMMB#dataset#SocialMedia
👗 MovingFashion is a dataset for video-to-shop, the task of retrieving clothes which are worn in social media videos. It is composed of 14855 social videos associated with "shop" images.
https://t.co/rubAZtfgzS
.@gaiarubera Sometimes a good strategy to attract people is to allow them to talk and listen to them, as we can see from the great interaction created by @McDonalds ‘s tweet.
Maybe a rising social media marketer is hiding in the comments...
#SMMB#CustomerInteraction