Cleared ~$487k recently with this Amazon creative system.
Most brands move too slowly—they drop one set of images and sit on it for weeks. Wrong approach.
The real edge is speed + angle testing.
Map the Angles: Use AI to identify every buyer "hook" (e.g., Clean Energy, Zero Crash, Better Performance, Refreshing Taste).
The Multi-Stack: Turn each angle into a full image stack (Hero, Benefits, Ingredients, Lifestyle, Reviews).
Data > Guessing: Run multiple visual promises simultaneously. Let Amazon's data tell you which message actually converts.
Same product, different reasons to buy. Don't guess—test.
RT + Comment "LISTING" and I’ll DM the full setup.
(must be following)
In 2026 EVERY ecom founder knows the their hero section is the most important part of their landing pages
Yet I still see so many brands get them wrong, meaning they're losing out on a TON of purchases 🫠
After creating over 3000+ hero sections, I've put together 25 of the best that we've designed into a Figma swipe file 🪄
If you want some inspiration to help you improve your hero sections, simply Retweet + Reply 'Convert' and I'll DM the file to you (must be following) 🏄♂️
We broke down the paid media funnel of a brand that hit a $1.8B valuation.
Most beauty brands on Meta are producing creative for one type of buyer. Glossier are producing creative for an identity.
That distinction explains everything about how they scale without ever looking like they're selling.
We broke down their entire paid media system.
Here's what it actually looks like when a community-first brand commits fully to persona-led creative and builds a structure that Andromeda was made for.
The breakdown covers:
- How their UGC-heavy, multi-format approach feeds Meta's algorithm with the creative signal density it needs to find the right buyer at the right moment
- Why scaling a brand built on identity and community requires a fundamentally different creative strategy to a traditional beauty brand
- How they maintain premium positioning and cultural cachet while producing the creative variation Andromeda demands across every stage of the funnel
- The distinct psychological role each format plays (UGC, high-production launch creative, sensory content, statics, comment reply) and why pulling any one of them out breaks the system
- Why persona-led creative is the only sustainable growth model for a brand like this, and what it teaches us about scaling in one of the most oversaturated consumer categories in the world
Retweet this post and comment GLOSSIER and I'll send it over.
best performing static ads right now
(from $30k–$250k/month spend)
different products
same exact execution
1 clear offer at the top
1 strong product visual
almost zero clutter
look at the examples above
left: aggressive promo framing
“free + shipping” style hook that instantly pulls attention
product front and center, nothing distracting
middle: curiosity-driven angle
simple scene + one unexpected element
makes you pause for a second
right: clean premium positioning
hand-held product shot
benefit is obvious without reading much
headline → product → clarity
that’s it
no heavy design
no complex layouts
just easy to process visuals
most brands are still overdesigning
the winners are simplifying
rt + comment “cleanads” and i’ll send more examples
(follow for dm)
We’ve had over 4000 downloads of our Meta resources in 2026 and we’ve put them all in one place for you to access.
The Meta Vault is a free, ungated collection of our best Meta resources - 8 guides, playbooks, and frameworks that represent everything we know about winning on Meta in 2026.
It covers the full picture: why the algorithm changed, what it means for creative strategy, and the exact systems that high-performing DTC brands are running right now.
Meta's algorithm changed everything in October 2025. Targeting precision is no longer the performance lever. Creative is. The brands pulling away from the pack right now aren't just producing more ads - they're running a system. Persona-driven, research-backed, and built to feed the algorithm exactly what it needs to find new audiences at scale.
Every resource in this vault exists to help you build that system.
We recommend working through these in order. Each one builds on the last - from understanding what's changed, to diagnosing the problem, to building the system, to scaling it.
Retweet this post and comment “meta vault” and we’ll send it your way.
Marketers burning $50k+ "testing" things their competitors already perfected
So I built a 7-agent system that spies & tells you what to steal
Funnel scraper, ad intelligence, cro psychologist, gap analyst, copywriter, strategist
Reply "Spy" + RT & I'll DM it
Must follow
Ancient + Brave went from £1M annual revenue to £1M a month almost overnight in late 2022.
By 2023 they'd hit £10M. 2024 they doubled to £20M. Forecasting £40M+ this year. 90% DTC. Profitable throughout.
But the numbers aren't the interesting part.
They built their entire creative system, media strategy, and retention model around one idea: transitioning consumers from "supplements as pills" to a permanent lifestyle of Bio-Optimal Rituals.
And we've broken down the funnel to show what that actually looks like in practice when a premium D2C wellness brand commits fully to persona-led growth and creative scale.
Inside this breakdown, we unpack:
- How creative volume and diversity feed Meta's Andromeda system with high-density signals
- Why scaling a luxury wellness product requires a fundamentally different creative strategy than a commodity supplement
- How to maintain premium brand perception while producing the creative variation Meta's algorithm demands
- The role of UGC, high-production, and partnership ads in a sustained performance ecosystem
- Why persona-led creative is the only sustainable way to grow a high-ticket D2C product without racing to the bottom on price
This isn't a creative swipe file. It's a systems-level breakdown of how a premium wellness brand scales by aligning product, creative, and media around real human biology and real customer psychology.
If you're responsible for growth, creative, or paid media, this shows how the winning brands are already operating.
Want it?
Retweet this post
Comment “2026” and I’ll send it over
I can't believe we're releasing this. Inside is everything we did to generate $50M in email revenue for 100+ DTC brands. And now we're giving it away...FOR FREE
The Ultimate Email Marketing Playbook is here.
10 modules breaking down the exact systems we use to consistently hit 30-50% of total revenue from email.
Inside you'll find:
1. Auditing Your Account
2. List Growth & Pop Up Mastery
3. Flows Mastery
4. Campaign Mastery
5. Deliverability Secrets
6. Segmentation Success
7. Campaign Calendars
8. Email Design 101
9. Copywriting 101
10. Done-For-You Email
Apply everything you learn in these modules and your brand will fly.
If your email channel isn't your most profitable channel, this will show you what's missing.
Want it?
Like & Repost this post
Reply "PLAYBOOK" and I'll send it over (must be following)
You can't say I don't treat you.