Chris Farmand

Founder, Small Batch Standard, Financial Agency for Craft. Thirsty for #craftbeer benchmarks? Just ask.
Independent data aggregator

[Chris Farmand @cfarmand]

@BlakeTOliver No brainer here

[Chris Farmand @cfarmand]

@Brewenthusiast At a minimum each style should offer 3 pour options.

[Chris Farmand @cfarmand]

@The_CPA_Guy @Jmcgowan3838 Bottom line is with the shortage in talent, small local firms are driving the wages up out of desperation.

[Chris Farmand @cfarmand]

@BlakeTOliver @BDO_USA 🤣

[Chris Farmand @cfarmand]

@Fischbooks @lancejd1 @blueprintbrian @scottscarano 🥲

[Chris Farmand @cfarmand]

Spoke to landlord. “Bar was set intentionally high to protect all parties”
Customer still looking for auditor. SMH

[Chris Farmand @cfarmand]

Landlord is requesting GAAP financial audit to release tenant from lease personal guarantee. Any takers? #taxtwitter

[Chris Farmand @cfarmand]

This week @AdamRobbings and I try to figure out wth is going on in distro https://t.co/nOnu4MuBwi

[Chris Farmand @cfarmand]

Building a niche pro tip:
At the conference, camp out in the back of any finance/accounting sessions. Make a note of the questions and who is asking them. Hunt them down after the session and personally address their question. They will be very appreciative.

[Chris Farmand @cfarmand]

GM,
Building a niche pro tip:
Once you've selected a niche, commit to a conference. Either regional or national.
It will be the coolest experience you've had in a long time.
Just book it.

[Chris Farmand @cfarmand]

Section 179, are you out of ya mind!
Was my slogan for the 2008 tax season. I retired that one when I realized the local Ford dealership had ripped it off.

[Chris Farmand @cfarmand]

How many [industry] customers do you serve?

Generalist: my partners work with a “couple”

Expert: 86 and counting. Best part is we review our customers 2x per year to carefully offload PITA accounts.

Happy to refer the next outgoing class.

[Chris Farmand @cfarmand]

Experts are focused on a subject matter.

Successfully running a firm for a decade does not make you an expert in anything.

[Chris Farmand @cfarmand]

Customer profile

Generalist: every customer is most important, unruly behavior

Expert: Have a question, let’s connect you with one of our experts or customers who have seen this before.

[Chris Farmand @cfarmand]

@Fischbooks @ebsmith319 @cpa4it_ca Huge opportunity here! Just imagine if they do some custom web/app dev....R&D credit.....HELLO

[Chris Farmand @cfarmand]

Really want to ID a niche and not sure how? Speak to the youngest person at your firm. See if they are interested in taking this on as a side project.
Have them DM me, I’ll get them on the right path.

[Chris Farmand @cfarmand]

@edels0n @profgalloway 10000% true statement. Obsessed with it.

[Chris Farmand @cfarmand]

@Fischbooks 🚀

[Chris Farmand @cfarmand]

@Fischbooks oh.
yea, a part of the expert mindset is to be obsessed with the subject matter. If not obsessed, lets start with interested in.

[Chris Farmand @cfarmand]

Generalist firms live near rock bottom
- unruly customers
- billable hour
- incredible turnover due to chaos
- chamber “ding a lings”
There is a way out. It called becoming a niche business.