David Gordon

President, Channel Marketing Group, a strategic planning, marketing & research firm helping distributors/manufacturers in the construction/industrial industries

[David Gordon @channelmkt]

Our Q2 Pulse of Lighting survey revealed a declining growth in the lighting market with manufacturers barely generating a positive number (and that's with the typical survey halo effect!)

And the outlook for Q3 is more of the some…https://t.co/PM9c1pBq4l https://t.co/5J6Yk1oxwv

[David Gordon @channelmkt]

Okay, this topic may be controversial and I'm sure many will be hesitant to share a thought but hopefully within some independent electrical manufacturer rep firms it will create some discussion ...

Should independent electrical r…https://t.co/gA6E84dw4w https://t.co/KN77HN6g7X

[David Gordon @channelmkt]

When a contractor mentions "switchgear" or "transformers" to a distributor, the distributor cringes at the thought of having to mention the "L" word ...

Lead-time.

Frequently the distributor needs to respond in years!

Reportedly…https://t.co/wMlcNOkMso https://t.co/kEnuXhw4DY

[David Gordon @channelmkt]

The below "promotion" seems coincidental rather than causal.

I very much doubt that the sole reason for the growth is eCommerce solutions. These companies have invested into eCommerce but a number have made acquisitions, opened locations, added salespeop…https://t.co/Z3YPcXcWMv

[David Gordon @channelmkt]

For many distributors in the construction trades (electrical, plumbing, HVAC, building materials) the market is slowing. Billings may be good in some of these segments but there is only so long you can live on backlog.

The go-go d…https://t.co/OzuLILcu2u https://t.co/HqKN3DE349

[David Gordon @channelmkt]

Lighting experts. What's the pulse of the industry?

Share your Q2 thoughts and Q3 expectations and we'll give you, for free, an industry report to help you benchmark your performance and set Q3 goals and plans.

Survey closes on Tuesday, June 20th.

We o
https://t.co/cqPMVjhVxX

[David Gordon @channelmkt]

Thanks for the callout by @EdisonReport in his Today in Lighting podcast for the mention of our Q2 Pulse of Lighting survey, which is now open.

Catch the mention in his podcast from Trinity Church, https://t.co/8zmR0gcqd6

[David Gordon @channelmkt]

What a difference a year makes!

Last year's lighting market was having price increases, supply chain issues and there was growth.

This year has seen ... change ... perhaps a return to pre-pandemic activity?

What does this mean?…https://t.co/HUGWmteMi1 https://t.co/VNLJq8dOd7

[David Gordon @channelmkt]

Looking forward to talking "all things digital" at tomorrow's Prokeep webinar to help distributors as they evolve on their digital journey.

It's become an alphabet soup of acronyms as the basic concept of an ERP (Enterprise Resour…https://t.co/LyNxqs9hpX https://t.co/HIwV6vWfWj

[David Gordon @channelmkt]

Incentives Deliver for ACES via Electrical Trends https://t.co/4YECowxuA9

[David Gordon @channelmkt]

Less than 3 hours left (session starts at 1:00 EDT today!) to our upcoming video for electrical, hvac and plumbing manufacturers and distributors on "Mastering Your Product Data. How to Win in the Product Data Revolution."

We'll t…https://t.co/eFbWszufmV https://t.co/oeRymCa5vW

[David Gordon @channelmkt]

MDM Top 25 Electrical Distributors via Electrical Trends https://t.co/IG991M7jml

[David Gordon @channelmkt]

A Different Lightfair via Electrical Trends https://t.co/xlJH129xy2

[David Gordon @channelmkt]

Yanow Promotes, Hires, Plans for Future via Electrical Trends https://t.co/3CvBTJ5IG1

[David Gordon @channelmkt]

Billows, Sonepar, CBT and Rexel in Acquisition News via Electrical Trends https://t.co/0MuyIFiGDn

[David Gordon @channelmkt]

Last week NAED hosted almost 500 people in Marco Island for the NAED National. If you went with specific goals, you could achieve much.

The distributors who attended, which are typically top performing ones, have a "reasonable" outlook for the 2nd half o…https://t.co/b4SHW5KDNB

[David Gordon @channelmkt]

Data is the fuel that powers the digital journey, and the ecosystem, for the electrical, plumbing and HVACR industries. Everyone from distributors, contractors and engineers need data from manufacturers.

And whether it is transact…https://t.co/aGCAa7vGjN https://t.co/oeRymCaDlu

[David Gordon @channelmkt]

Data is Fuel for Industry EcoSystem – Exclusive Webinar via Electrical Trends https://t.co/gI2oQ3oeeg

[David Gordon @channelmkt]

Schaedler Yesco Distribution Recognized for 2022 Siemens Achievement via Electrical Trends https://t.co/gnDETaLlRy

[David Gordon @channelmkt]

2023 NAED National … Slow via Electrical Trends https://t.co/NNmTIjK20B