@jasonnbruce @allisonmatherly#TTUdigitalpr I also think the mission is really important to remember. If you post according to your mission you will always be posting the right content.
@allisonmatherly#TTUdigitalpr I think one of the most important things to remember is staying on brand and representing them in the way that shows they’re purpose and what they’re all about.
#TTUDigitalPR I love this because it combines an influencer with the brand and what it represents making it an effective way to advertise their product and it’s benefits
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@AlliNaughton@allisonmatherly#TTUDigitalPR I love the idea of adding ads to messaging apps, but I have never seen an ad in any of the messaging apps I have used. It would be super cool to do if you could find a way too!
@allisonmatherly#TTUDigitalPR more loyal to our brand. We could have conversations about any issues customers have, how to use certain products or any questions customers have about the usage of products. (Ex: if they could use a certain product on a certain surface without messing it up.)
@allisonmatherly#TTUDigitalPR relationships with your audience. Through messaging apps it give the impression to customers that they’re having a one-on-one conversation with the company. I would use this tip for Clorox so we could create a relationship with customers and in return have them be
#TTUDigitalPR I love this tweet because they followed it up with an interactive tweet asking consumers “in three words- how should your bra make you feel”
“To deliver something completely different we had to go back and truly listen to how our guests wanted to feel. We asked thousands of women - what should a bra FEEL like? What does comfort FEEL like in a sports bra? What does support FEEL like when you are moving?” #sxsw
@jasonnbruce @allisonmatherly#TTUDigitalPR I love dm’ing brands about customer service. Most of the time they actually get back to you in a timely manner. This is one of my favorite ways brands utilize their channels.
@allisonmatherly#TTUDigitalPR of annoying. I think this online presence of being funny works very well for certain types of brands who wants to attract a certain type of target audience. The online presence of being funny would be totally inappropriate for a brand like the ASPCA but on the other
#TTUDigitalPR love this ad! It’s short and sweet & kept my attention. It also brings up a good point that everything is on your phone and you should take it seriously
@justgabby98@allisonmatherly@SouthwestAir@Boeing#TTUDigitalPR the video was sooo long and so monotone it lost my interest in what they were saying. Definitely could’ve done a better job at shortening it or finding a better way to keep the audiences attention to more effectively get their point across to every person listening
@jasonnbruce @allisonmatherly@SouthwestAir@Boeing#TTUDigitalPR I agree that it was a successful statement to put out and I do agree it was extremely monotone. In my opinion I didn’t like the monotone but it got their point across and was straightforward like you said