Chris Martin (クリス マーティン)

UTokyo Sustainability Science | Fractional CMO | Wellbeing Economy Advocate | Ex-Forbes Agency Council | MRX Lab Host | Enterprise Nation Mentor

[Chris Martin (クリス マーティン) @CJ_24K]

My good friends at @harbour_fi are out of stealth mode with the launch of the app's official waitlist. Join the transparent future of finance now.

Sign up: https://t.co/vYayJTu2vE

#FutureOfFinance #Harbour #Crypto #Blockchain

[東京大学大学院新領域創成科学研究科 @utokyo_gsfs]

東京大学、環境問題担う国際人を育成 （8/30 日本経済新聞 ）サステイナブル社会デザインセンターが紹介されています。（後半は有料記事）https://t.co/TsZzrMzJcY

[Chris Martin (クリス マーティン) @CJ_24K]

This is the tweet.

[FlexMR @_FlexMR]

ChatGPT has been making waves in the last few months - how might insight experts leverage it in the development of tools and features of an insight platform?

Learn more: https://t.co/ziVdCkbbM2 #MRX #AI #Insights

[MRS @TweetMRS]

IA23✨There is just 1 week to go. Book your place: https://t.co/jLM4nGBnv3 & meet in-person hundreds of your fellow research professionals. Chair: @Colinstrong @Ipsos with Andrew Jerina @ Fume, Paul Hudson @_FlexMR, Rose Tomlins @ Bally's Interactive & Zoë Ruffels @ Mars #mrx

[FlexMR @_FlexMR]

The first episode of the MRX Lab is live with a new twist - now you can watch the discussion as well as listen as @CJ_24K explore the role of insight in strategic sense-making with Edward Appleton from @hpyThink and FlexMR's @pd_hudson.

Catch up now: https://t.co/L0XguuKGpT

[Chris Martin (クリス マーティン) @CJ_24K]

@RoddyKnowles Have you tried https://t.co/IIhRmg4lBi? I've been fairly impressed with its long form content capabilities so far

[Chris Martin (クリス マーティン) @CJ_24K]

The #MRXLab back for season 4 (+ video)!

Thrilled to be joined by guests from @hpyThink and @_FlexMR to discuss strategic sensemaking.

🎧 Spotify: https://t.co/qwd6GoKsjX
🎧 Apple: https://t.co/DxsEg2ngW4
🎧 Amazon: https://t.co/PAsEexnwvs
🎧 YouTube: https://t.co/DIkf4HcV3w

[Chris Martin (クリス マーティン) @CJ_24K]

Thank you to this fantastic team from @_FlexMR for joining me at this afternoon's employer showcase on campus at @LancasterUni.

It was great to hear the stories of how you landed in the market research industry, plus your energy and passion for the discipline.

[FlexMR @_FlexMR]

We have a new team member at FlexMR - please give a warm welcome to Joanna Gray, who will be working with all teams as our Product Consultant. Joanna will focus on facilitating effective collaboration and success across the varied specialist teams.

#mrx #team #insights

[Chris Martin (クリス マーティン) @CJ_24K]

Excited to have been shortlisted for the Base Top 100 CMA. There's over 400 fantastic customer marketers and advocacy builders on this list to choose from.

I'd love if you'd consider casting a vote for me, or any of the great people here: https://t.co/XSBkB1zjq8

[Chris Martin (クリス マーティン) @CJ_24K]

Here's three strategies for how businesses can survive a recession from @pd_hudson , someone who has done it before - and some insights into the effects of price and productivity on the chance of long-term success.

https://t.co/51IqEmifdX

[Chris Martin (クリス マーティン) @CJ_24K]

According to the World Economic Forum, 100% of Chief Economists in Europe expect weak growth over the next 12 months. While there are some bright spots across the globe, it seems recession is on the cards for many.

[Chris Martin (クリス マーティン) @CJ_24K]

Growing a business in that kind of environment is tough. It's a real challenge many of us will face. And, with inflation as a key driver - many will turn immediately to the lever of price. But that's not always the safest approach.

[Chris Martin (クリス マーティン) @CJ_24K]

@pie6k I'd say mid-term aim for diversity across earned, owned & paid media.

Short-term; paid media is quickest but involves constant spend. Earned (like social) is the most resource intensive.

I'd focus on owned media. Foster direct returns. Activate email. Write attractive content.

[Chris Martin (クリス マーティン) @CJ_24K]

@1eo Set good constraints.
Which this question is a very good example of.

[Chris Martin (クリス マーティン) @CJ_24K]

Today is Jan 17. The #YearOfJoy has officially begun. Super proud that @_FlexMR is a part of this initiative, which is bringing 52 weeks of inspiration and activities to everyone who wants to have more joy in their lives.

Find out more in the live event: https://t.co/k0NkTGAtGd

[Chris Martin (クリス マーティン) @CJ_24K]

@GwendalBrossard Research; it shouldn't matter how crowded a market is - what matters is what customers are willing to pay. Van Westendorp model provides a good starting point.

After that, you're into price framing territory.

[Chris Martin (クリス マーティン) @CJ_24K]

@thetenzer This is weird. What does 5/9 or 'I slightly agree' with the statement that the lack of civility and mutual respect is the worst I have ever seen even mean?

Surely it's a binary yes / no.

But I guess that wouldn't produce the eye-catching headline...

[Chris Martin (クリス マーティン) @CJ_24K]

@tymagnin