Charles Laughlin

Creator, journo, events, Substacker, interviewer. Tips on "The Craft of Conferencing". Co-founder @Big5Digital.

[Charles Laughlin @claughlin2]

At Thanksgiving, all the youngins were using ChatGPT in place of Google.

[Charles Laughlin @claughlin2]

@HarryStebbings As a professional moderator, I agree.

[Charles Laughlin @claughlin2]

The latest Craft of Conferencing Podcast is out, a must listen for #B2Bevents pros.

I should know. I'm the host.

Great convo with @AriDriessen. Here he talks about how AI will help measure success with #events

Full episode here: https://t.co/N333lB7sBR

[Charles Laughlin @claughlin2]

Loved this story from @RSVPify CEO @AriDriessen on discovering his engineering ninja is just a kid. It's a risk you take when you tap into the global talent pool. But if the work is great, who cares?

The Craft of Conferencing Podcast episode coming soon. It's a good one.

[Charles Laughlin @claughlin2]

A new Craft of Conferencing newsletter for Conferencing pros.

https://t.co/8ZjQtMTSeQ

[BigFive Digital @Big5Digital]

We are very excited to have published the 50th Episode of the BIG5D Podcast. We feature great conversations on the impact of technology trends on SMEs.

Please subscribe wherever you podcast.

[Charles Laughlin @claughlin2]

The @Big5Digital podcast hit its 50th episode recently featuring a chat with @nealbp about what his startup Dialog has learned from measuring SMEs' use of AI. This episode appeals to anyone, anywhere who cares about how technology can help SMEs.

https://t.co/jFnRsQKXfh

[Charles Laughlin @claughlin2]

Great chat on #publicspeaking and #conferenceselling
with @geoleith for my new Craft of Conferencing Podcast. Thanks George!

Check it out here.
https://t.co/HOC3KFxLKX

[Charles Laughlin @claughlin2]

What is the formula for a successful event?

Ask Phil Mershon, author of "Unforgettable: The Art and Science of Creating Memorable Experiences"

[Charles Laughlin @claughlin2]

Just rolled out E2 of The Craft of Conferencing Pod. Super proud of the quality of conversations about the events business we've delivered on this show so far.

Enjoy this discussion with author and events guru Phil Mershon.

https://t.co/krukNGcPZg

[Charles Laughlin @claughlin2]

As a conference producer, ending a session on time should not be the goal. Ending on time is assumed. The goal is to create original, engaging content.

[Charles Laughlin @claughlin2]

Remember the time Zuckerberg almost melted on stage with Kara Swisher?

As an interviewer, I seek a mid-point between the subject treating the interview as a forum to say whatever they want and them breaking into a flop sweat. Not easy to achieve.

https://t.co/ZAbw2SAGph

[Charles Laughlin @claughlin2]

@davidlovejoyx Who can help you by letting you help them.

[Charles Laughlin @claughlin2]

The conference moderator's best friend is the downstage countdown clock.

Don't plan an event without it.

[Charles Laughlin @claughlin2]

My newsletter digs into the ins and outs of running good B2B events. If you produce, speak at, or sell at events, check it out.

https://t.co/0krR7RtM41

[Charles Laughlin @claughlin2]

Some thoughts for event designers from someone who has curated and moderated countless on-stage panels & fireside chats.

Highly scripted sessions are never good.

Always leave space for organic diversions.

The magic at events is mostly in the unplanned occurrences.

#events

[Charles Laughlin @claughlin2]

On the hook to run a fireside chat?

Interviews use both skill and art. The two work together. Picasso mastered drawing before he imagined cubism.

Cultivated skills support great art.

Fireside chats are often bad but should always be good. I can help.

https://t.co/Eq67v9DBzU

[Charles Laughlin @claughlin2]

There are two reasons why speakers use speaking opportunities to sell vs teach. (Teaching is better).

One is having just one gear -- selling. This can be adjusted.

The other is laziness. It's easier to run through the pitch deck than to create a memorable talk in your field.

[Charles Laughlin @claughlin2]

No one sits in a conference hall to be sold to. They are there to learn. So please, teach them something. Even if you think you are there to sell.

#conferences #events #b2bevents #publicspeaking

[Charles Laughlin @claughlin2]

Every skill that falls under the 'conferencing' umbrella can be cultivated.

Organizing, ideating, writing, speaking, networking, interviewing, selling. Anyone can learn to do any of these things. And they all come together to create great B2B events.