Adam Mahfouz

I turn cold emails into dealflow
if you're done gambling with your pipeline, let's talk

@vizionacq

[Adam Mahfouz @closewithadam]

we live in a time where talking to strangers on the internet can take you further than a degree ever could

and I'm saying this as someone studying medicine

best case with the degree, 911 at 35
Start building online now, 911 at 24

same destination, 11 years earlier

most founders are either not doing outreach at all or doing it completely wrong and it's costing them years

here's exactly what they're getting wrong:
1. relying too much on AI
prospects can tell if you know what you're doing even if you mask it with AI

I use AI in my outreach, just never to actually talk to my prospects

2. not enough volume

you could be the ugliest guy in the world, talk to enough girls and eventually you'll grab one's attention

same with outreach, you'll get a lot more nos than yeses but the more you send the more likely you are to get a yes

3. no clear ICP

if you're at a restaurant and say "excuse me" chances are the waiters aren't going to give you the time of day

know one of their names and call on him directly, he'll answer every time

that's what having an ICP fixes

4. leading with the pitch instead of the problem

people don't care about what you're offering

they care what it does for them

5. no follow-up system

if I offer you a steak when you're full you'll decline

a few hours later you're hungry, offer it then and you'll devour it

follow ups work on the same psychology

you keep showing up and eventually you'll hit the buying window

6. not coupling outreach with content

you're talking to strangers online, they don't know you

if you don't post content they have no way of knowing whether you're legit or not

for all they know you might take their money and run

7. treating outreach as a campaign not a system

outreach works as a buffer

the people you talk to today are going to buy from you next month

even when you're at capacity the system has to keep running

stop it and you're gambling with your own pipeline

80% of the founders I speak to are making at least 4/7 of these mistakes

comment "DM" if you're building something serious and we'll see how we can help you

[Adam Mahfouz @closewithadam]

@MrOverpaid true lmao

[Adam Mahfouz @closewithadam]

@WaleeedZaki @DramaAlert 😂😂😂😂

[Adam Mahfouz @closewithadam]

@yegormethod basically stop being a bitch

[Adam Mahfouz @closewithadam]

@TheUltItGirl just put in the reps

[Adam Mahfouz @closewithadam]

@WatcherGuru massive news for the unemployed

[Adam Mahfouz @closewithadam]

@DramaAlert you can't blame him for being an introvert lol

[Adam Mahfouz @closewithadam]

@lachlay do my eyes deceive me??

[Adam Mahfouz @closewithadam]

we live in a time where talking to strangers on the internet can take you further than a degree ever could

and I'm saying this as someone studying medicine

best case with the degree, 911 at 35
Start building online now, 911 at 24

same destination, 11 years earlier

most founders are either not doing outreach at all or doing it completely wrong and it's costing them years

here's exactly what they're getting wrong:
1. relying too much on AI
prospects can tell if you know what you're doing even if you mask it with AI

I use AI in my outreach, just never to actually talk to my prospects

2. not enough volume

you could be the ugliest guy in the world, talk to enough girls and eventually you'll grab one's attention

same with outreach, you'll get a lot more nos than yeses but the more you send the more likely you are to get a yes

3. no clear ICP

if you're at a restaurant and say "excuse me" chances are the waiters aren't going to give you the time of day

know one of their names and call on him directly, he'll answer every time

that's what having an ICP fixes

4. leading with the pitch instead of the problem

people don't care about what you're offering

they care what it does for them

5. no follow-up system

if I offer you a steak when you're full you'll decline

a few hours later you're hungry, offer it then and you'll devour it

follow ups work on the same psychology

you keep showing up and eventually you'll hit the buying window

6. not coupling outreach with content

you're talking to strangers online, they don't know you

if you don't post content they have no way of knowing whether you're legit or not

for all they know you might take their money and run

7. treating outreach as a campaign not a system

outreach works as a buffer

the people you talk to today are going to buy from you next month

even when you're at capacity the system has to keep running

stop it and you're gambling with your own pipeline

80% of the founders I speak to are making at least 4/7 of these mistakes

comment "DM" if you're building something serious and we'll see how we can help you

[Adam Mahfouz @closewithadam]

@AlinDragu might have to call our talent scout

[Adam Mahfouz @closewithadam]

@theweb3jess nineteen ninety seven

mille neuf cent quatre vingt dix sept

[Adam Mahfouz @closewithadam]

what separates the ones who win once from the ones who win again?

hunger

most people get to the top and relax
PSG got there and got hungrier

back to back UCL titles isn't luck
It's a standard they refused to lower

the scariest version of anyone isn't who they are when they're chasing

it's who they become once they've already won

[Adam Mahfouz @closewithadam]

@solana

[Adam Mahfouz @closewithadam]

Usyk won,

But let's not overlook what Rico actually did tonight

one professional boxing fight on his record, stepping into the ring with the best pound for pound fighter alive, at the Pyramids of Giza, in front of the whole world, and he made it a real fight (and was winning)

nobody gave him a chance and he nearly made everyone eat that

but nearly isn't enough at that level and here's why

Usyk has spent his entire life mastering one thing. Every drill, every combination, every defensive reflex has been built around boxing and nothing else

Rico stepped into Usyk's world and Usyk's depth eventually showed in the rounds that mattered most

that's not a knock on Rico, that's what specialization does to even the most elite generalist when the stakes are highest

think about it this way...

a general surgeon can perform a thyroid surgery.
technically capable, gets it done, patient survives

but you'd still pay a head and neck surgeon 10x more without blinking, not because the general surgeon is bad at his job, but because you know the difference between someone who can do a thing and someone who has spent their entire career doing only that one thing at a depth most people never reach

that gap is real. In the ring and in business

most B2B founders figure this out the hard way

they hire a generalist marketing agency that does SEO, content, paid ads, cold email, and "whatever you need" all at once, get mediocre results across the board, and wonder why their pipeline looks the way it does

the answer is usually sitting right in front of them. You cannot be world class at everything and the agency pretending otherwise is the Rico in this situation, showing up brave but ultimately outmatched by someone who only does one thing

We only do cold outreach

cold email systems, built specifically for B2B founders who are already doing $20K a month and need a predictable pipeline without adding headcount or burning budget on ads that may or may not convert, that's the whole business no "full service" anything

that focus is exactly how we took a client from $1M to $5M ARR in six months

if you're a B2B founder and your outbound is inconsistent, nonexistent, or running on hope, reply with "special" and I'll send you the exact cold email framework we used to do it

[Adam Mahfouz @closewithadam]

@jaydenr555 wbc couldn't let Rico leave with their belt 😂

[Adam Mahfouz @closewithadam]

Usyk won,

But let's not overlook what Rico actually did tonight

one professional boxing fight on his record, stepping into the ring with the best pound for pound fighter alive, at the Pyramids of Giza, in front of the whole world, and he made it a real fight (and was winning)

nobody gave him a chance and he nearly made everyone eat that

but nearly isn't enough at that level and here's why

Usyk has spent his entire life mastering one thing. Every drill, every combination, every defensive reflex has been built around boxing and nothing else

Rico stepped into Usyk's world and Usyk's depth eventually showed in the rounds that mattered most

that's not a knock on Rico, that's what specialization does to even the most elite generalist when the stakes are highest

think about it this way...

a general surgeon can perform a thyroid surgery.
technically capable, gets it done, patient survives

but you'd still pay a head and neck surgeon 10x more without blinking, not because the general surgeon is bad at his job, but because you know the difference between someone who can do a thing and someone who has spent their entire career doing only that one thing at a depth most people never reach

that gap is real. In the ring and in business

most B2B founders figure this out the hard way

they hire a generalist marketing agency that does SEO, content, paid ads, cold email, and "whatever you need" all at once, get mediocre results across the board, and wonder why their pipeline looks the way it does

the answer is usually sitting right in front of them. You cannot be world class at everything and the agency pretending otherwise is the Rico in this situation, showing up brave but ultimately outmatched by someone who only does one thing

We only do cold outreach

cold email systems, built specifically for B2B founders who are already doing $20K a month and need a predictable pipeline without adding headcount or burning budget on ads that may or may not convert, that's the whole business no "full service" anything

that focus is exactly how we took a client from $1M to $5M ARR in six months

if you're a B2B founder and your outbound is inconsistent, nonexistent, or running on hope, reply with "special" and I'll send you the exact cold email framework we used to do it

[Adam Mahfouz @closewithadam]

@jaydenr555 unfortunately on paper he did

[Adam Mahfouz @closewithadam]

@Stevenbogd next is a rari

[Adam Mahfouz @closewithadam]

@abdelcashflow crazy

[Adam Mahfouz @closewithadam]

Everybody hating on the AP X Swatch collab probably doesn't own an AP

the majority of AP owners probably don't give a fuck

you can't compare an ice watch lookalike to an actual AP

comparing the Royal Pop to the Royal Oak is like comparing an A class to an S class