Jason Thomson

When it needs to be a bigger idea. When the copy needs to sell better. When your team needs a process for innovation. You call this man.

[Jason Thomson @cmercenary]

@ThatEricAlper Scott Hutchison. Hands down.

[Jason Thomson @cmercenary]

“OMG. I need step-by-step tools!!!”

I was watching Devon Montgomery Pasha deliver a presentation on “Event Canvas” last month in Ottawa when this lightbulb went on VERY brightly. Event Canvas is a visualized framework for ideatin…https://t.co/8cHZKDgQIk https://t.co/IFmF0DnEOq

[Jason Thomson @cmercenary]

Falling in love with “secondary cities.”

When so many of us travel, we think of the big destinations. London. New York. Hong Kong.

But I’ve always found some of the neatest stuff in the world in something I call a secondary city. It’s not as big and gl…https://t.co/JSEfes0YHm

[Jason Thomson @cmercenary]

𝐁𝐨𝐨𝐤 𝐔𝐩𝐝𝐚𝐭𝐞 – 𝐂𝐡𝐚𝐩𝐭𝐞𝐫 4 – 𝐆𝐫𝐚𝐜𝐞

I know there are going to be weeks like this.

Co-hosted and speaker coached at a supply chain conference n Nashville last week.

When I’m on the road, my #1 focus is conserving energy. I sleep as…https://t.co/UIC7Q2iGTY

[Jason Thomson @cmercenary]

What exactly is in your travel bag?

I’m in Nashville emceeing a big time conference this week. Since the end of the pandemic, I’ve really focused on building what I consider to be my ultimate travel work set up. This week, I adde…https://t.co/6znvs8S6Df https://t.co/oDS3VALxoG

[Jason Thomson @cmercenary]

This one was a BLAST – and is the PERFECT primer if you're at the C&IT Festival of Forums in the UK next week (come hang out – delivering a GREAT session). https://t.co/20op91fQLL

[Jason Thomson @cmercenary]

What’s the Point?

Too many presentations, pitches and communications are overloaded with a wide range of content. Some leaders have a bad habit of jamming in one more message to a company wide email.

The problem is, all of thos…https://t.co/eONiUYGA1E https://t.co/FKYfk6iaoc

[Jason Thomson @cmercenary]

Oh wow. Thiiiiiiis is good.

Download
Print.
Use. https://t.co/SMH9Yp5Y9h

[Jason Thomson @cmercenary]

Here’s a connection quirk you’re going to run into during your career.

Somewhere, someday, you’re going to run into someone you admire so much that you’re going to get tongue tied in the first meeting.

That happened to me yesterday.

I’m emceeing in Na…https://t.co/Al1i65ZvMP

[Jason Thomson @cmercenary]

𝐁𝐨𝐨𝐤 𝐔𝐩𝐝𝐚𝐭𝐞 – 𝐂𝐡𝐚𝐩𝐭𝐞𝐫 3 – 𝐓𝐡𝐞 𝐉𝐨𝐮𝐫𝐧𝐞𝐲

Pick a lane.

The single toughest part of any communication is figuring out what that communication is actually about.

The bigger the communication, the more difficult this can be.

I…https://t.co/P1eIhta1zA

[Jason Thomson @cmercenary]

There’s a good reason why your bio is awful.

You’re breaking the rule up above.

I’ve droned on and on the past few months about the concept that every great conversation you ever have isn’t actually about YOU. It’s about the person you’re talking to.…https://t.co/T2SHx1mk5i

[Jason Thomson @cmercenary]

𝐁𝐨𝐨𝐤 𝐔𝐩𝐝𝐚𝐭𝐞 – 𝐂𝐡𝐚𝐩𝐭𝐞𝐫 2 – 𝐓𝐡𝐞 𝐇𝐢𝐫𝐢𝐧𝐠

Well into Week 2 of research and scripting of my new book, and I’ve found a great loophole in having my kids home over the summer.

I’ve turned them into researchers.

Years ago, I intervi…https://t.co/k1ReCERuNB

[Jason Thomson @cmercenary]

Happy “Shut the Hell Up Day” everybody!!!

Today is the 15th-ish anniversary of the holiday I made up.

Here’s how it works.

For one day every year, you can do NO complaining. This is a day of joy and possibility, where you look out at the world and t…https://t.co/HGrQzzjXkn

[Jason Thomson @cmercenary]

This is one of my very best secret weapons when it comes to presentations, pitches and conversations.

We’ve long known that people “scan” text before they read it. In fact, we don’t really “read” at all. What we do is see the first few letters of a word…https://t.co/5BU0Ca9gD9

[Jason Thomson @cmercenary]

𝐓𝐡𝐞 𝐁𝐨𝐨𝐤 𝐉𝐨𝐮𝐫𝐧𝐞𝐲 — 𝐖𝐞𝐞𝐤 1 — 𝐏𝐚𝐧𝐧𝐢𝐧𝐠 𝐟𝐨𝐫 𝐆𝐨𝐥𝐝

Better.

I spent much of the week consolidating fragments and fragments and fragments of research into a single, cohesive research document.

I’m already astonished by the idea…https://t.co/g8X54chSXV

[Jason Thomson @cmercenary]

This is one of the best posts I've read this year.

More crayon. Less pen.

(Reminds me of the time that I tried to show up my Grade 12 law teacher by writing my final exam in crayon. It did not go well for me). https://t.co/YkG0XO7jxs

[Jason Thomson @cmercenary]

Loads of people love Goodby Silverstein & Partners for their work.

I love them for their attitude. This is a company that gets culture and mental health right. https://t.co/vyjdllMB5q

[Jason Thomson @cmercenary]

Some days are great days. https://t.co/oyO2IhdUgA

[Jason Thomson @cmercenary]

When it comes to communication, there is one thing everyone should get better at.

“Boss headlines.”

We live in a headline world. Sending a text message? You write in headlines. Giving a presentation? People remember your headlines. Put up a social med…https://t.co/XVhXGUU1NO

[Jason Thomson @cmercenary]

These are the six most dangerous words you can say when starting to write a pitch or presentation.

“Here’s what I want to say.”

I hear this one in just about every coaching session — whether it’s a CEO, manager or emerging keynote speaker.

The probl…https://t.co/jB0qsvOwyj