Email didn’t stop working.
People just stopped checking where you’re sending it.
So we did something simple.
Write the email like you always do.
Turn it into a link.
Drop it wherever people actually read things.
Same message.
Better timing.
Less inbox archaeology.
Every typo I have ever sent was forgiven by three magic words
sent from my iPhone
it is not a signature
it is a legal disclaimer
it means I was mobile and cannot be held responsible for what just happened
do you still have yours on?
7 ways to use Linkoln in real life
WiFi details
Your about me
Aftercare info
Trip plans
FAQs
Meeting prep
Menus
Send any of these as one clean link
Want to know more?
Visit https://t.co/nqltKWhhjz or message me
"please see attached"
there is nothing attached
"apologies, see attached"
still nothing attached
"I genuinely cannot see an attachment"
"so sorry, attaching now"
nothing
you are now four emails deep into a conversation with zero attachments and one slowly dying will to live
which button are you pressing?
🔴 see the exact second someone opens your message
🔵 send something that never vanishes into a junk folder again
🟢 change what you sent after you sent it, no resending
there is no wrong answer
mostly because all three already exist
This is what being a marketer feels like
social media
content creation
SEO
email marketing
analytics
paid ads
community management
and now AI tools on top
you have eight arms and somehow still not enough
which tentacle is strangling you the most?
Someone just sent me a four minute voice note
four minutes
that is not a message
that is a podcast
that is a TED talk I did not buy a ticket for
I replied "love this" with my whole chest
I have no idea what I agreed with
have you ever replied to a voice note you did not listen to
There are seven ways to hold a phone
2 and 6 are normal
7 is acceptable in emergencies
3 and 4 look like you're using a calculator from 1997
5 feels like you're texting something that starts with
"don't tell anyone but..."
What's your number?
Is it efficient? No
Is it somehow still working? Unfortunately yes
That is exactly why nobody ever fixes it
This is most people and their inbox
Email became the place we send everything
Prices, proposals, schedules
Things people need later and never find 🧵
you sent a message
no reply
so you send another one
"just following up"
unbothered
you are not unbothered
you are rereading both like a detective on a cold case
why did you put a full stop on the first one
you sound like their manager
four hours later
"sorry just seeing this"
🤯
The human brain was not designed for email
It was designed for finding food and avoiding predators
Now it's spending 17 minutes deciding whether "Many thanks" is passive aggressive
Communication is exhausting
The human brain was not designed for email
It was designed for finding food and avoiding predators
Now it's spending 17 minutes deciding whether "Many thanks" is passive aggressive
Communication is exhausting
you sent a message
no reply
so you send another one
"just following up"
unbothered
you are not unbothered
you are rereading both like a detective on a cold case
why did you put a full stop on the first one
you sound like their manager
four hours later
"sorry just seeing this"
🤯
So we built LINKOLN
Anything you would email, turn into a link
Send it where people actually look
They click, they read, they find it again
https://t.co/nqltKWhhjz code SJANE
Is it efficient? No
Is it somehow still working? Unfortunately yes
That is exactly why nobody ever fixes it
This is most people and their inbox
Email became the place we send everything
Prices, proposals, schedules
Things people need later and never find 🧵
There are seven ways to hold a phone
2 and 6 are normal
7 is acceptable in emergencies
3 and 4 look like you're using a calculator from 1997
5 feels like you're texting something that starts with
"don't tell anyone but..."
What's your number?
It's 4:58pm on a Friday
The weekend is visible
You are almost free
Then someone hits Reply All
200 people
Nobody knows what "this" refers to
Karen wants clarification
Dave wants removing from the thread
Michael has replied 👍
To what, Michael?
WHAT ARE YOU AGREEING TO?
This is Hugo.
Hugo has opinions about the barbecue.
Hugo has not shared these opinions verbally but I can tell from his face that he has concerns.
We are working through it together.
Midweek check in.
How is your week going so far?
I am writing a book
I do not have a website
I do not have a landing page
I do not have a publisher, an agent, or frankly a plan
What I do have is a LINKOLN link
Which means I can promote my book anywhere
LinkedIn
Instagram
WhatsApp
A text to my mum
One link
Every platform
Here is how it works 👇
Write your email as normal
CC [email protected] when you send it
It becomes a clean shareable link instantly
Send it anywhere you want
That is it
No website needed
No tech required
No landing page
Just a link that lives wherever your audience already is
If you are launching something, selling something, promoting something, or just need people to find information fast
This is how you do it
Go to https://t.co/fLPs0ceuar and sign up free
Use code SJANE to get in
Link to my book is below
You are going to want to see this... 👇
https://t.co/CM0wREUWUI
the Nokia 3310 could survive a nuclear event and we traded it in for a glass rectangle that shatters if you look at it wrong
peak civilisation was 2002 and we walked away from it