Colum Harmon

marketing Director @pmlgroup. Astronaut and pro golfer in waiting. Any interesting views probably someone else's.

[PML Group @PMLGroup]

Another day, another Gold! ⁦@PTSBIreland⁩ reactive OOH this afternoon congratulates ⁦@McClenaghanRhys⁩ on amazing performance #liveposter #DOOH #olympics

[Colum Harmon @collyharmon]

I just nominated Ronald Mcdonald House Charities (Irl) https://t.co/3fUiq3S7ZS

[PML Group @PMLGroup]

Congratulations to @AIBIreland , @WeAreStarcom & @Droga5Dublin on winning Best Financial OOH camapign in the 2024 IMPACT Awards.

#IMPACTAwards24
#BeMoreNow

[PML Group @PMLGroup]

We had a great afternoon with @AIBIreland, @WeAreStarcom, and @Droga5Dublin presenting them with their #ImpactAwards24 trophies following their win in the Financial category 🎉

A great start to the weekend!

#BeMoreNow #Collaboration

[PML Group @PMLGroup]

Today we are pleased to announce the winners of our 2024 IMPACT Awards, celebrating best in class #OOH work across a diverse spectrum of product categories 🏆

Read more: https://t.co/gijJxVU7Bl

#BeMoreNow #ImpactAwards24

[PML Group @PMLGroup]

#IMPACTAwards24 Winner Spotlight 💡

With a strong brand refresh campaign, @7UPZeroIRE comes away with the Soft Drinks category win! 🥤

Their modern makeover had us reaching for more, quenching our thirst for something new.

✍️ @OMD_Ireland | 🎨@egplusworldwide

#BeMoreNow

[PML Group @PMLGroup]

When pain strikes, trust @ThisIsReckitt's #Nurofen to save the day! 💊

The wide-reaching was unmissable for 2 in 3 Dubliners, earning C20's highest recall to win the Personal Care & Wellness category for 2023.

✍️@ZenithIreland | 🎨 @CreativeAtCore

#BeMoreNow #ImpactAwards24

[PML Group @PMLGroup]

IMPACT on the double 🍔

@McDonaldsIRL's Double Big Mac campaign stole the show in the Dining category, serving up drool-worthy ads across the city during C15.

✍️@ZenithIreland | 🎨 @LeoBurnettUK

#ImpactAwards24 #BeMoreNow

[PML Group @PMLGroup]

Life Style Sports grabbed #attention in high-footfall locations in Cycle 23, driving #mentalavailability as the seasonal shopping period kicked off 🛍️

The Retail Outlets category winner was planned by @ZenithIreland with creative from @TenthManHello

#ImpactAwards24 #BeMoreNow

[PML Group @PMLGroup]

.@AIBIreland's finance campaign wasn't just about money, it was about building dreams. 💰

Winner of the Financial category, it resonated with strong visuals & evocative storytelling

✍️@WeAreStarcom | 🎨 @Droga5Dublin

#ImpactAwards24 #BeMoreNow

[PML Group @PMLGroup]

Shopping smart and saving big was @DunnesStores winning play for attention in the Supermarkets category🛒

With the highest recall for July 2023, the value-focused campaign resonated with cost-conscious consumers.

✍️ @CaratIreland | 🎨 @ThePubInDublin

#ImpactAwards24 #BeMoreNow

[PML Group @PMLGroup]

What does @Paulmcgrath5 enjoy more than reminiscing about #Italia90? @Chef_IRL Sauce on his burger during an Irish BBQ ☔

The creative turned heads and generated #mentalavailability, winning the Food category for 2023.

✍️@OMD_Ireland | 🎨@HavasDublin

#ImpactAwards24 #BeMoreNow

[PML Group @PMLGroup]

At a time when consumers are more conscious of their lifestyle, @GuinnessIreland 0.0 made an impact unlike any other brand in its space 0️⃣0️⃣

Cheers to @Diageo, @PHD and @ForsBodenfors for their win in the Alcohol, No & Low category 🍻

#ImpactAwards24 #BeMoreNow

[PML Group @PMLGroup]

.@PostVox’s Tin Man tugged on heartstrings again over Christmas to win the Services & Utilities category 💌

The emotionally charged campaign effectively evoked the tradition of sending from the heart to loved ones.

✍️@WeAreStarcom 🎨@BoysandGirlsLtd

#ImpactAwards24 #BeMoreNow

[PML Group @PMLGroup]

An Irish Christmas wouldn't be complete without @MrTaytoIreland 🎄

Winner of Confectionary & Snacking, their festive makeover boosted mental availability & recall with special builds near the point of purchase.

✍️@WeAreStarcom | 🎨@PublicisDublin

#ImpactAwards24 #BeMoreNow

[PML Group @PMLGroup]

Lights, camera, magic! 🎬

@DisneyStudiosIE's ‘Think You Know Disney+’ campaign wins the Media & Entertainment category, captivating audiences with a century of storytelling.

✍️@ZenithIreland | 🎨 @BBDODublin

#ImpactAwards24 #BeMoreNow

[PML Group @PMLGroup]

With #TeamOfUs, @VodafoneIreland scored big during the #RWC2023 as the highest recalled campaign for October 🏉

Focusing on connecting players and fans, they come away with the Telecoms & Communications category win.

✍️@CaratIreland | 🎨 @FolkVML

#ImpactAwards24 #BeMoreNow

[PML Group @PMLGroup]

"St. Patrick’s Day offers a much greater attention opportunity by generating both physical and mental availability for audiences."

It's a special #StPatricksDay themed Out \ Look this week ☘️

Plus: @PaddyPower's Cheltenham Campaign Spurs OOH for Attention 🏇

#BeMoreNow

[PML Group @PMLGroup]

At a time where brands are constantly vying for consumer attention, @PepsiMaxIreland has marked their launch on the most effective attention medium with a comprehensive Out of Home campaign across Ireland.

#BeMoreNow @OMD_Ireland

[Colum Harmon @collyharmon]

News of a great initiative shared by the @pmlgroup team today. PML Group Expands Sustainable Solutions Offering with Horizon Digital | https://t.co/vpJvFRIMVD https://t.co/ryDMlWamj8