Colton Flick

Interactive Media Graduate student at Elon University.

[Colton Flick @colton_flick]

If people respond to something you've made, capitalize on it. Matt mentions the 300 spinoffs of a single graphic made by Avalaunch. People kept asking for more! #EloniMediaStrategy

[Colton Flick @colton_flick]

Having a long-term strategy for how to deploy your visual content is important. To get the most out of the work you do, you need to use and re-use every aspect in specific and targeted ways. #EloniMediaStrategy

[Colton Flick @colton_flick]

Content made for no other reason than "likes and links" tends to be bad content that gets little traction -- make something worthwhile if you want people to engage with it! #EloniMediaStrategy

[Colton Flick @colton_flick]

This video recommends giving each of those smaller versions of your graphic a single statistic and a call to action -- he calls these infograms. Tailoring these to specific social media is an easy way to reach more people with reposting the exact same content. #EloniMediaStrategy

[Colton Flick @colton_flick]

Splitting a complex graphic, video, or other content into individual ideas can help reach more people. Fifty small infographics give you more ways to reach people than one giant one. #EloniMediaStrategy

[Colton Flick @colton_flick]

Starting my morning learning from @Matt_Siltala's Stukent video on content marketing for #EloniMediaStrategy

[Colton Flick @colton_flick]

One of the big takeaways here, to me, is that Google isn't as smart as it seems. Remembering that the algorithm doesn't know facts that we think are obvious -- like that your website is your website -- can help remind you of SEO best practices. #EloniMediaStrategy

[Colton Flick @colton_flick]

It's interesting to think of search engines as pattern recognition engines. The idea that you need to help the algorithm see the pattern is a great way to get your head around SEO. #EloniMediaStrategy

[Colton Flick @colton_flick]

@ewmcelvaney Blue Raspberry La Croix, I think.

[Colton Flick @colton_flick]

A good way to put the importance of SEO in context: to be seen, you need to be in the top ten of tens of thousands. #EloniMediaStrategy