@lil_dill@lennysan As a result the PM interprets the feedback, providing direction that is often incorrect. The end result is a longer design rounds, and the PM inadvertently becomes the client. PMs should ensure the designer has direct communication with the client, listening to feedback.
@lil_dill@lennysan PMs tend to not involve the designer in the communication with the client. Often they present the design, interpreting their beliefs or understanding of design decisions to the client. In return they listen to the client feedback, and tell the designer what the client said. 1
@Malarkey First, I completely agree. I would hasten to argue that web design doesn’t exist, design is design, whatever the medium. Next, creativity is being taught as selection of frameworks or themes. Lastly, Designers don’t know the rules, and therefore can’t break them.
For seven years I have coined the upcoming year design and marketing term. This year I am calling for companies to focus their marketing around relevance. #relevant#design