Christian Dankl and @Crushell (Precise TV) present findings from their new report on how to connect authentically with #GenAlpha & #GenZ while protecting your brand, at #IABPlayFronts
YouTube is the #1 kids streaming platform in the world. There are so many different considerations if you want to be on there though, which is why we spoke to Denis @Crushell of @precise_tv for the latest Kids Media Club Podcast.https://t.co/2mUIGctkpj
Some CTV news: YouTube’s Brandcast pitch highlights connected TV audience, reveals new ways for brands to reach it - Tubefilter https://t.co/8PIToGV4ry #madhive#adtech#video#CTV
Russian cinemas are showing pirated movies. Here is a report I wrote on the planned legislation for legalising piracy @CelluloidJunkie@patrickvons https://t.co/cdp98SOzFG
" TikTik spent so much money on educating marketers. So they're like, don't make ads, make TikToks, which is the slogan they tell every brand to do". Thank you @jenqj for coming on the show. #TikTok#youtube Full episode here: https://t.co/i8U0g4FpGs
The ad market keeps expanding much more quickly than forecasters earlier predicted — global ad spend will grow 22.5% to $763.2B this year, according to GroupM. That's up from its June prediction of 19.2% (and way up from 12% growth prediction a year ago)
https://t.co/UepXFzdr3z