From @TheAthleticFC: A year ago, Mohamed Salah was in the Ballon d'Or conversation. Now, he will play for Trabzonspor in Turkey. It doesn't feel the same as Cristiano Ronaldo going to Saudi Arabia or Lionel Messi joining Inter Miami, our columnist writes. https://t.co/phAI4k4o4X
@MediaKing Having both; if you think FSD is fun, you should never own G Wagon. If you do and for a good reason, you will likely know that FSD is not for you. Just saying…
Definitely true but there is more… Meta turns every creative- visuals, copy, layout, metadata - into multi-modal embeddings (vectors). For that reason, performance marketing is now about shaping the vector distribution through creative diversity.
Every impression trains the system and creative testing is becoming a data generation problem, not a media buying problem anymore. Here at RMGS, this is what we have been working on in the last 18 months: we have built a proprietary model using early signals to predict performance without spend
Meta turns every creative- visuals, copy, layout, metadata - into multi-modal embeddings (vectors).
Performance marketing isn’t about “finding winners” anymore. It’s about shaping the vector distribution through creative diversity.
Every impression trains the system and creative testing is becoming a data generation problem, not a media buying problem anymore which is why at RMGS, we have built a proprietary model using early signals to predict performance without spend. Creative is still king—but winners are shaped, not found.
@alexgoughcooper In early 2025, we have talked to them and shared a number of feedback that could have improved the product significantly but nothing was get done and then they went ahead and launched their UGC program
More than 200,000 Danish citizens have signed a petition to buy California as a response to Trump’s attempt to take Greenland.
They say they will provide Californians with “rule of law, universal health care, fact-based politics, and a lifetime supply of Danish pastries.”