Customlytics

Customlytics is a full-stack mobile technology and marketing consultancy in Europe. We help apps succeed in the highly competitive mobile landscape 📱📈

[MoEngage @moengage]

Meet our solution program launch partners:

@cleargoalscorp | @CustomlyticsDE | @dearone_io | @dwao_digital | e-CENS | @envue | @Fueled | Labrys Consulting | Levitate Foundry | @Merkle | Nerau CX | Rezultize

Learn more about the program here: https://t.co/wJ8XjRKC8p

[Adjust @adjustcom]

See how AutoScout 24 boosted its leads with actionable insights provided by Adjust via @CustomlyticsDE. https://t.co/FQ9aOyEfcB

[Adjust @adjustcom]

See how AutoScout 24 boosted its leads with actionable insights provided by Adjust via @CustomlyticsDE. https://t.co/FQ9aOyEN29

[Business of Apps @BusinessofApps]

Watch this session from APS Berlin where Xinyi from @CustomlyticsDE shows how to increase brand awareness and sales through a targeted advertising campaign, while simultaneously focusing on a specific USP.

https://t.co/NuVUJwEdsP

#APSBerlin #apps #growth

[Business of Apps (formerly App Promotion Summit) @apppromotion]

Xinyi Hu of @CustomlyticsDE will be at APS Berlin on December 1st to showcase how you can increase brand awareness and sales through a targeted advertising campaign whilst also focusing on a specific USP. 🌟

[Customlytics @CustomlyticsDE]

What app marketers should know about the latest Android 13 update...🤔

The new Android 13 nicknamed ‘Tiramisu’ is being rolled out at the moment. Users have to consent to get push notifications and Marketing SDKs get their own sandbox.

Read it here: https://t.co/dRhGa9el4l

[Customlytics @CustomlyticsDE]

Why are omnichannel customers so valuable? 🤔

The Berlin Mobile Marketing & Growth Meetup is back to show you the latest developments in the mobile space! 📱

Cécile Beaussant Le Gentil, Head of Customer Success at @batch will share her best practices!

https://t.co/CrZf4DUtpU

[Customlytics @CustomlyticsDE]

We've collaborated with our partner @batch to bring you 5 fundamental strategies to help you get loyal customers, boost your CLV and your ROI. 🚀📱

Read the article here: https://t.co/NNDPJdJ39t

[Customlytics @CustomlyticsDE]

The Berlin Mobile Marketing & Growth Meetup is back for a second round this year to discuss the latest trends in the mobile space with @batch. 📱

We are looking forward to welcoming you to the @remergeio office in Berlin on October 6th!

RSVP here: https://t.co/CPZArZE411

[Customlytics @CustomlyticsDE]

The Digital Services Act (DSA) by European Union’s law initiatives will have consequences for app marketing! 🤔

While it focuses more on user protection, marketers should look closely at Article 24 of the DSA.

Read about it here: https://t.co/3qDLbAWLrI

[Customlytics @CustomlyticsDE]

Working together is necessary to succeed in the highly combative digital marketing world! Product teams need marketing teams, otherwise, there are no stories to tell! 🤔

We explain to you three differences to better align product and marketing teams. 💡

https://t.co/GCUevCEUFm

[Customlytics @CustomlyticsDE]

What do you need to consider while setting up a TikTok ad campaign? 🤔

You should familiarize yourselves with @tiktok_us’s optimization features: The install, app event and value-based optimization, which are specifically tailored for ad campaigns. 📱

https://t.co/Joh2IBTP5n

[Customlytics @CustomlyticsDE]

The digital world is arguing about the new EU initiatives that are on their way to becoming law! 📱🤔

We will explain how Europe’s new DMA rule could affect app marketing!

Read about it here: https://t.co/LXa54dOFBf

[Customlytics @CustomlyticsDE]

What are the main challenges for your Mobile Measurement Partner? 🤔

The app marketing world brings challenges such as self-attribution and privacy initiatives for MMPs and we help you understand them. 📱💡

Read about it here: https://t.co/r0KCuP4ZD5

[Customlytics @CustomlyticsDE]

Using an attribution tracking tool is basically like buying a car! 🤔🚗

An attribution tracking tool comes with a default setup, but isn’t tailored explicitly to your app. To make full use of an MMP, you need to customize it!

Read about it here: https://t.co/zPESKoqZHs

[Customlytics @CustomlyticsDE]

How does attribution tracking optimize your App Marketing? 🤔

In order to know more about your users, you only need to implement a so-called SDK (Software Development Kit) into your app. 💡

Read the article here: https://t.co/BjBTxr43B3

[Customlytics @CustomlyticsDE]

TikTok is not only a network for entertainment that doesn’t lead to conversions! 📱

A lot of app marketers use TikTok to drive their installs and it works very well for them. We tell you how to do it in our latest blog article! 🚀

Read it here: https://t.co/jKxZEnCagW

[Customlytics @CustomlyticsDE]

What is the difference between CDP, CRM and DMP? 🤔

Extracting insights from data will significantly improve your strategies to attract and retain customers! We help you understand the differences between the various existing systems. 📱💡

Read it here: https://t.co/l6G9oHZjK7

[Customlytics @CustomlyticsDE]

Managing and making sense of data doesn't have to be hard! 🤔

For a better understanding of what a CDP does, we wrote an article to explain how a CDP collects data from different sources, unifies it, and grants real-time insights. 📱💡

Read it here: https://t.co/0EaU37VSlD

[Customlytics @CustomlyticsDE]

How do you increase the number of leads through an ideal attribution tracking setup? 🤔

With the help of @adjustcom we developed a tracking concept with optimal optimization setting towards the goal of an increased number of leads. 📱

Read it here: https://t.co/FMk8xWLQcz