Introducing Parker: The world's first AI Creative Director.
100+ brands like Grüns, Lume and Legends use us already.
RT + Comment "Parker" and I'll send you 100+ AI prompt engineers for hire.
This brand hit a $100M+ run rate in 11 months.
IM8 is scaling like no other DTC wellness brand we’ve seen.
- **$100M+ run rate**
- **+74% QoQ growth** (Q3)
- **80% subscription rate** on new customers
- **AOV jumped from $110 to $150** (driven by new product launch)
- **Gross margin expanded from 52% to 60%**
- **EBITDA losses dropped from $40M → $8M**
The strategy? Exceptional.
A few months ago, we broke down IM8’s entire growth machine. So with the new updated valuation, I thought I’d share it again for those who haven’t downloaded it yet:
- Paid ads (Meta + Google)
- Top 3 Lander pages
- Subscription funnel
- Email + retention strategy
- Ambassador programme
- Organic & community
- Bundle offer setup
- Scientific brand positioning
It’s one of the sharpest wellness brand builds we’ve seen.
Want the full teardown?
1. Retweet this post
2. Comment “IM8”
3. Make sure you're following so I can DM you the board
Meta's new Andromeda algorithm just killed the old playbook.
And most media buyers are still running 2023 strategies.
I spent the last 3 months testing Meta's new system with brands spending $50k-$500k/month.
Here's what changed:
Meta now punishes accounts that rely on single winning ads.
The algorithm actively rewards creative diversity and specific account structures that 90% of advertisers don't understand.
I documented the complete Andromeda playbook that covers:
→ The 15-20 creative diversity rule (and how to produce it without burning out)
→ The 3-second similarity detection hack Meta revealed in their workshop
→ CPM reduction tactics that cut costs by 40-54%
→ Intraday scaling framework that 12x'd revenue during peak hours
→ Account structure consolidation (why your 10+ campaigns are killing performance)
→ Bid cap conditioning strategy with exact numbers
→ Black Friday acceleration protocol (hour-by-hour playbook)
If you're running Meta ads and want to scale profitably in 2025, this is everything you need.
-Like this post and comment "ANDROMEDA"
-Follow me
I'll DM you the full playbook for FREE.
P.S. - Repost this for priority access