Professor of Marketing at Yonsei University. Director, Business & Brand Marketing Research Center. Hobbies: movies, film making, D & D: Drinking and Dining.
This is a link to my academic article "Using Films to Achieve Diversity Goals in Marketing Education" published recently (online first) in the Journal of Marketing Education. https://t.co/FEP8cDHQIW
If you are interested in attending, we still have seats left.
Clip of our new film We Can Dream. It’s a documentary on intellectually disabled bakers daring to dream big at a Cookie company run by nuns. It’s co-produced with Dani…https://t.co/59Xh7EpUp2 https://t.co/FWtuqcSlPc
Our film "The First Timer" won Best International Director at the Portland Comedy Film Festival this past week. Cannot be happier! https://t.co/nMIdWKDgJ8
Linkedin Colleagues:
I have co-authored with Jin Han a case at Singapore Management University on the Asian Men's Beauty Industry called "No More Uncle." It is also being distributed at HBS Publishing: https://t.co/I2Tb6K1fZ1?"=S…https://t.co/uJvoCWwa8i https://t.co/3lUBhqW9GG
I gave a talk on gender marketing this week to the Spanish Chamber of Commerce in Korea. Here is a related online lecture on Coursera in Spanish: . Take or audit the course. Offered in English also. https://t.co/HeXl7M1Z7c https://t.co/s9Yl0sSZu5
https://t.co/Ltz3J9WX8N bienvenido a todos mis "aprendices" en Coursera. Un gran abrazo y gracias. Por favor compartelo con sus colegas. Les veo en clase.