Dagger

🎥 Strategic Creative Agency
🏆 2x Ad Age Small Agency of the Year
📈 4x Adweek Fastest Growing Agencies
🧈 Creators of @butter.atl

[Dagger @DaggerAgency]

@RemotePRJobs Thanks for the share!

[Dagger @DaggerAgency]

As brands take part in cultural moments to boost brand awareness, consumers are snuffing out inauthenticity. Abby Hill spoke with @Digiday, asking brands to instead look inward when looking to participate in those moments. 🔥

https://t.co/OvAs6x7azr
#juneteenth #pridemonth

[Dagger @DaggerAgency]

For @LBBOnline's Magic Numbers series, Cindy Meltzer was interviewed about battling the dearth of data talent, the intersection of creativity & data storytelling, and integrating data strategy into the lifecycle of a campaign. 🔢 🎨 📈

https://t.co/7oUoiGCygU

[Dagger @DaggerAgency]

@MusebyClio interviewed our Head of Brand Strategy, Adam Arola, about channeling his Ph.D. in philosophy, black belt in Brazilian Jiu-Jitsu , and decades as a DJ (winning multiple Red Bull Thre3style competitions) into brand strategy. 🔥

🤯🥋🎧 https://t.co/I9007gmzcO

[Dagger @DaggerAgency]

Humble brag: ranked 36 on @AtlBizChron 2022 Pacesetter Award list of Atlanta's 100 fastest-growing companies, we've seen 164.62% revenue growth and 320.83% staff growth since 2019 🤯 Huge thank you to our clients & Dags who make this possible! 🚀

https://t.co/7M3WRdOABN #Atlanta

[Dagger @DaggerAgency]

The south has something to say! Today, @aflac unveiled its “Prime Prospects” campaign with Coach @DeionSanders to address and close the gap between the number of HBCU players ready to compete at the professional level and the number of athletes drafted. 🏈🔥

#AOR #CloseTheGap

[Dagger @DaggerAgency]

Christofer Peterson has been appointed as our first-ever chief people officer, promoted from senior vice president of people & culture! 🎉

Read more here: https://t.co/bZCBKeP1VO @MediaPost

[Dagger @DaggerAgency]

We're a @shortyawards finalist! Huge congratulations to our brilliant Dags and client partners! 🎉

· Local Campaign - KrystalxButter: @butter_atlanta, @Krystal
· Single Post - CraveTV: Dagger, @Krystal
· Newsletters - Butter.ATL Newsletter: @butter_atlanta

[Dagger @DaggerAgency]

We're a @shortyawards finalist! Huge congratulations to our brilliant Dags and client partners! 🎉

· Local Campaign - KrystalxButter: @butter_atlanta, @Krystal
· Single Post - CraveTV: Dagger, @Krystal
· Newsletters - Butter.ATL Newsletter: @butter_atlanta

[Setup @SetupSays]

"You can’t evolve without failure, and that’s carried me a long way in my career.” @lizgiroux

https://t.co/T047DQXiMf

Our latest blog features the insights and stories of marketing leaders Liz, @LorienSteele + @AGirlNamedSEW!

@threefivetwoinc
@sparkloft
@DaggerAgency

[Dagger @DaggerAgency]

@Viki, a division @Rakuten, is doubling its investment in Korean, Chinese and Japanese verticals in 2022. Here, Ashley Gordon notes that advertisers are willing to trade reach for engagement which is why brands might choose to partner with Viki.🌏

https://t.co/XXIyeGhpL1 @Adweek

[Dagger @DaggerAgency]

Merrell is taking a bigger step into the CTV space and planning to spend more on video spots across streaming devices this year. Here, Phil Lewicki weighs in on the perks of CTV as technology advances the media channel’s targeting capabilities.

https://t.co/1YRKFfMfDZ @Digiday

[WABE News @wabenews]

The Atlanta-centric media company and culture channel Butter.ATL is providing a dynamic platform for capturing the spirit of the city. The company's leaders shared the philosophies of their media outlet for the mobile age.
https://t.co/9WZtx2rnEy

[Dagger @DaggerAgency]

@butter_atlanta was on Atlanta's iconic @wabenews City Lights! Brandon Butler and Mike Jordan told Lois Reitzes the story behind the Atlanta-centric media company providing a dynamic platform that captures the spirit of the city. 📻

Listen here: https://t.co/9RLiPqLrV2

[Dagger @DaggerAgency]

NBC's new Peacock Audience Extension allows advertisers to target NBCU’s audiences across all streaming properties. "What’s most exciting about this tool is the potential to span across channels," said Ashley Karim-Kincey, VP of media. 📺

https://t.co/4qdwVXjJ9c @Adweek

[Dagger @DaggerAgency]

In honor of International Women’s Day, we asked the womxn of Dagger how to challenge gendered prejudice and forge a world that is diverse, equitable & inclusive. The ball is in your court: be part of a movement. Together we can #BreakTheBias

#IWD2022 #InternationalWomensDay2022

[Dagger @DaggerAgency]

We won big at the @AtlantaAdClub @AAFNational ADDYs! Congrats to our brilliant team & clients 🏆🎉

Gold: @Krystal + @butter_atlanta, KrystalxButter - OOH
Silver: @BWWings and @aflac - social media campaigns
Bronze: @aflac - integrated campaign; @Krystal - social, single post

[Dagger @DaggerAgency]

We're once again recognized by the @AtlBizChron as one of Atlanta's 25 largest advertising firms! Ranked by number of full-time Atlanta employees, this is a huge acknowledgement of our ever growing team. 🏆

https://t.co/LlNeULRYR9

[Dagger @DaggerAgency]

For the second year, Brandon Butler, @butter_atlanta's executive director and our VP, was named one of Atlanta's most powerful leaders in @AtlantaMagazine's annual, special issue, the Atlanta 500! Huge congratulations, Brandon! 🎉

Full list here: https://t.co/Ynm6qDZYA7

[Dagger @DaggerAgency]

@itsnicethat profiled our senior designer Sarah Kennedy's history in printmaking and how her passion for culinary culture feeds her work. "With her inviting color schemes, warm tones and lively shapes, Sarah’s work is full of playful possibilities." 🎨

https://t.co/BxDkatE48E