“I am grateful for the belief and trust that Adidas has in me,” says Darryn Peterson. “They were the first to commit to me and showed how much they still believe in me with this new deal. I am a loyal person and am excited to stay in the Adidas family.”
In 2023, Peterson became the first-ever High School basketball athlete to sign a NIL deal with Adidas at just 16 years-old, continued with the brand at Kansas in college, and now enters the NBA as a future face of the company.
BREAKING: #2 Draft pick Darryn Peterson has signed a massive long-term deal with Adidas to headline the next generation of the brand. 📄✍️
The total value commitment makes the explosive wing scorer’s Adidas contract a Top 5 richest rookie shoe deal in NBA history, per sources.
It took a minute but the new @adidas community archives zine book is finally here. Telling stories of uplifting the people,stories and the community work shaping the youth and sports today.
Honored to be featured in this❤️❤️❤️