Behind the scenes at Caves Beach IGA
Huge thanks to the Dixon Family for helping bring our new campaign to life.
From beach shots to produce, deli, liquor and team photos, we captured a huge library of content that you'll soon see across socials, signage and print.
Here’s a simple AI prompt worth keeping:
“Explain [insert topic] to a child in a simple way with one example.”
Why it works?
Because it forces the answer to strip away the fluff and get to the meaning.
No jargon.
No overthinking.
No pretending complexity equals intelligence.
From branding and posters to merch and socials, it was great helping @coastal_music_fest launch its inaugural event.
The best part? We've built a foundation for future themes, future festivals, and projects like Get Amped.
This is just the beginning.
DNA Creative started with a simple idea … support people through personalised services.
A calm, grounded brand built to grow from wellness and community care into something even bigger.
View the project:
https://t.co/Stz49jYE04
Proud to be interviewed by Dantia today for a piece supporting Lake Mac businesses.
Grateful to build psyborg® from Caves Beach and be part of a region full of people backing local ideas.
Part mind. Part machine. Still human.
Heading into a new brand workshop.
Laptop open. Coffee table full. Ideas warming up.
This is where the good stuff starts … before the logo, before the website, before the campaign.
A few good questions.
A few honest answers.
Then the brand begins to reveal itself.
A fresh new mascot logo for Mount Hutton Public School 🐦
We reimagined their kookaburra character into a bold, modern identity designed for uniforms, sport, signage and more … while keeping its original personality alive.
Being a hands-on designer means stepping into new territory when the project calls for it.
Sometimes that’s a logo.
Sometimes it’s a website.
Sometimes it’s crafting radio adverts, on-hold messaging or audio that helps a brand sound as good as it looks.
AI is moving beyond the cloud.
The next shift is closer to the work … on devices, in systems and inside infrastructure.
A short early signal on AI on the Edge and why it’s worth watching.
https://t.co/wSCfem1e3i
Part mind. Part machine.
https://t.co/wSCfem1e3i
Fast turnaround. Real-world execution.
Designed, printed & delivered these DL brochures to a Sydney hotel in time for a healthcare sales roadshow.
Strategy → Design → Print → Logistics.
Opportunities don’t wait. Neither do we.
#GraphicDesign#HealthcareMarketing#PrintDesign
Bonky started as a comic at 19…
became a character for my kids…
now he’s back with AI.
From imagination → 80s sitcom → AI video.
Talking monkey influencer? Webisodes? Merch?
This is where AI storytelling is heading.
https://t.co/uvKxXXbV7i
Part mi
https://t.co/uvKxXXbV7i
psyborg® keeps evolving.
AI education. Business and government workshops. New AI learning tools. Youth pathways through Caves Connect. Brands built across the region.
Now developing Cortex … turning 20 years of business knowledge into intelligence.
Part mind. Part machine.
Light isn’t just seen… it’s designed.
Luminor is a brand built around how spaces feel… open, connected, alive.
Our role was to bring that to life through brand, form and digital presence.
Simple idea. Strong execution.
See the project → https://t.co/qJ3RnkSBPc
Behind the scenes today … 30+ product shots, one studio, zero shortcuts.
Most brands outsource this part.
We don’t.
Because how your product 'looks' is how it’s 'felt'.
From concept to shoot to final asset — psyborg® brings it together under one roof.
𝐋𝐮𝐱𝐮𝐫𝐲 𝐫𝐞𝐧𝐭𝐚𝐥. 𝐙𝐞𝐫𝐨 𝐜𝐨𝐦𝐩𝐫𝐨𝐦𝐢𝐬𝐞.
We worked with Posh Purse to launch Newcastle's first designer handbag hire service ... positioning rental as smart luxury, not second best.
https://t.co/icbSsMvYo6