Danielle Ng

iced coffee enthusiast

[UO Sigma Kappa @UOSigmaKappa]

This is @daniellelrng signing off! Thanks for letting me show off our amazing sisters this last year as the PR chair🕺💖 @ Sigma Kappa at the University of Oregon https://t.co/YCrzf60hWk

[Kelli Matthews @kmatthews]

Danielle Ng (@daniellelrng) writes about fashion & PR. I liked her post about TikTok & realistic fashion influencers: https://t.co/6bWJ6C5ltC

[Danielle Ng @daniellelrng]

@kmatthews They will be getting a lot of attention (and already have been) from different social media platforms and will continue to be the trending topic for a couple of days #sojcssm

[Danielle Ng @daniellelrng]

@kmatthews It’s important to be on all or most social media platforms in order to get the best chance of engagement and awareness #sojcssm

[Danielle Ng @daniellelrng]

@NicoleL58608285 @kmatthews Love this example- I think it shows how using trendy topics or points of interests can really make a campaign successful!

[Danielle Ng @daniellelrng]

@kmatthews I think having strong visuals is always helpful in having a successful campaign! It’s also important to make sure that the campaign’s message is clear and can have an effect on its audience #sojcssm

[Danielle Ng @daniellelrng]

@kmatthews From our client’s data we were able to recommend and create sample content that was focused more on the brand’s start and their story #sojcssm

[Danielle Ng @daniellelrng]

@kmatthews #sojcssm knowing social media data is helpful because it allows managers and more to know what an audience likes/dislikes about certain content choices

[Danielle Ng @daniellelrng]

@kmatthews #SOJCssm influencers are usually legally required to say certain things about the products they are promoting so a drawback could be that it may seem unauthentic in the way they choose to present it

[Danielle Ng @daniellelrng]

@nikkizing1 @kmatthews I agree! And I’ve also seen a lot of YouTube creators and even old Bachelor contestants partnering with them #SOJCssm

[Danielle Ng @daniellelrng]

@kmatthews #SOJCssm most influencers value a strong social media strategy because it allows them to understand the content better and to make sure certain information is given to their audience. The new skincare brand Bubble uses all kinds of influencers to promote their brand

[Danielle Ng @daniellelrng]

@kmatthews #SOJCssm an influencer is someone who has a large enough following and base for whatever sort of content they create

[Danielle Ng @daniellelrng]

@kmatthews hi Kelly! I’m in your J480 class this term and I’m so excited to get started! #SOJCssm