Daniel Parscale

Search engine marketer. Taco enthusiast, dad, death metal apologist, leftist. Find me on BlueSky:

[Daniel Parscale @danielparscale]

Another way to find me. After some time, I think Bluesky is my favorite alternative.

🟦☁️
@danielparscale.bsky.social

https://t.co/gldrAval4z

[Daniel Parscale @danielparscale]

@timgermer Correct. It has enough total in the past several weeks to work. However switching back to account level (ie all primaries) has not moved the needle.

[Daniel Parscale @danielparscale]

Here's an issue I've never encountered before

Client in the crypto space with ads running normally. Yesterday, campaign level targets changed to a specific conversion and switched to Max Conv. *All* campaigns stop serving, even those we didn't touch.

Thoughts? #PPCchat

[Greg Finn @gregfinn]

Surprising how much talk of max CPCs is happening with the DOJ investigation.
Google is strongarming advertisers to abandon CPC bidding (https://t.co/3sAx2vEYLZ) and set all prices themselves.

First it was a move to eCPC, now it is smart bidding. These documents seem like they are from a different era...

[Daniel Parscale @danielparscale]

Another way to find me. After some time, I think Bluesky is my favorite alternative.

🟦☁️
@danielparscale.bsky.social

https://t.co/gldrAval4z

[Daniel Parscale @danielparscale]

@localseoguide My votes would be a Screaming Frog sticker or a Mozbot.

[Daniel Parscale @danielparscale]

@dieworkwear Something comparable happens with most of my other clothes, but I can afford tshirts.

[Daniel Parscale @danielparscale]

@MnSEARCH Hello! I'm a member and just realized I didn't receive an email with the member's code to use. Were those sent out, or would you be able to DM it to me so I can register for tonight? Thanks!

[Daniel Parscale @danielparscale]

Gotta love the Google flex of "increase your budget, you're not spending enough" followed by "limited by search volume" immediately after you increase the budget.

[Daniel Parscale @danielparscale]

Might be a bug in @GoogleAds experiments - in an experiment that's currently running, I'm noticing what appears to be some clear miscalculations in the difference. Not just numerically wrong, but sometimes misrepresenting positive and negative deltas.
#ppcchat

[Daniel Parscale @danielparscale]

This is an astonishing revelation even by todays standards.

[Ryan T. Brown 🎮🩷 @Toadsanime]

The metaverse is not just dead, it never existed.

A recent report shows that the biggest metaverse platform, Horizon Worlds from Meta, had just 38 daily users, and made a comical $470.00 in total revenue.

Metaverse was valued at $13 trillion in 2021.

https://t.co/R63XOKabPP

[Daniel Parscale @danielparscale]

This feels straight from the AOL playbook circa 96

[Elon Musk @elonmusk]

To address extreme levels of data scraping & system manipulation, we’ve applied the following temporary limits:

- Verified accounts are limited to reading 6000 posts/day
- Unverified accounts to 600 posts/day
- New unverified accounts to 300/day

[Daniel Parscale @danielparscale]

@MenachemAni https://t.co/hUvEU9m9au

[Daniel Parscale @danielparscale]

Curious what others think of this report by @WSJ.

YouTube targeting has always felt a bit fishy to me, particularly because of the huge amount of junk on the GDN.

Does this affect your thoughts on YT strategy or investment?

https://t.co/y5a7ZOkn02

[Daniel Parscale @danielparscale]

@TheNinjaClayton There's hope for us aging post punkers yet! 😂

[Daniel Parscale @danielparscale]

Are these Botch reunions any indicator of a potential These Arms Are Snakes reunion?

[Daniel Parscale @danielparscale]

@keyserholiday @TwitterSupport Oh for goodness sake. This is the closest I was ever gonna get to the notoriety of a mugshot.

[Daniel Parscale @danielparscale]

I've barely posted in the past several weeks and I find myself getting my first Twitter hand slap.

@TwitterSupport I expect the answer is no, but is there a way to see the evidence that triggered this? It feels to have been in error.

[Brett Dashevsky @brettdash_]

McDonalds Grimace Shake UGC on TikTok is unhinged.

Always amazes me how trends like this catch on and are pumped by the algorithm.

Def not what corporate planned for, but will probably still drive sales.

[Daniel Parscale @danielparscale]

The caffeine spike hits me just as I realize we're about a week away from the death of Universal Analytics.

Not a great vibe.