🎙️ Prediction Markets - New Marketing Metric? │ Today, 5 PM UTC
You can now bet on which project will dominate attention this week!
Polymarket processed ~$26B in Q1, and tools like Kaito AI are pushing this even further with attention-based markets.
We’re unpacking what this means for marketing; how to read these signals, what they reveal that dashboards don’t, and how teams can actually use them while campaigns are live.
🗣️ @dappscope@polyfactual@ImmutableAILabs
Listen to what @dappscope is (CORRECTLY) saying: NFT pricing still runs on weak signals
People rely on floor price, but floors don’t always reflect real demand.
In many collections:
- only a small % of listings ever sell
- price discovery is based on a few transactions
- liquidity events distort perceived value
That’s why timing feels so hard. You’re not just analyzing the asset, you’re trying to read a market with incomplete data!
When that happens, your emotion fills the gap. And emotion is expensive.
We analyzed 500+ Web3 projects this week.
Here’s what we found:
• Average trust score: 48/100
• High-risk projects: 36%
• Strong projects (>75 score): Only 9%
Most of the market is noise.
Very few are actually solid.
We’ll start publishing weekly leaderboards.