Wendy's pricing snafu is a reminder of how hard these fast food chains try to optimize menu design.
McDonald's — which sells to ~1% of the world every day — did a digital menu redesign a few years ago and it boosted sales.
Here are 6 design psychology choices it made:
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ja ich schaue 8-18 Stunden täglich in irgendwelche Bildschirme. Ist das gesund? Nein.
Lerne ich dabei irgendwas? Nein.
Ist es gut für meine Psyche? Absolut nicht.
Aber habe ich dabei trotzdem Spaß?
Auch irgendwie nein, warum mach ich das überhaupt
With the Shape Shift Series completed,
here are some statistical highlights and fun facts. 🧵
Shape Shift 01
Open Edition listed on Feb 16th 📅
714 editions minted in 28 hours ✅
549 burned to redeem other pieces. 🔥
Now an edition of 165 ✨
160 secondary sales to date 📈