Databuilt Commerce

A web analytics firm using Google Analytics to identify data-driven insights and actions that increase the RoI of clients websites, apps and digital marketing

[Databuilt Commerce @databuilt]

@DaveWGough @boomboonpow @philpearce Tickets bought. I'm bringing a +1. She's a creative. Claims to be able to code. No word on data :-(

[Databuilt Commerce @databuilt]

@DaveWGough @boomboonpow @philpearce 'Sometimes a bowler just has to face the music' (Ernie McCracken/ Kingpin). That time is nigh!

[Databuilt Commerce @databuilt]

For me it's about the honour of sharing a lane with @BristolJim and watching his lane craft. Anything beyond that is a bonus. @DaveWGough

[Databuilt Commerce @databuilt]

@DaveWGough @philpearce @boomboonpow @BristolJim I'm in

[Databuilt Commerce @databuilt]

@DaveWGough The word on the street is that @BristolJim will be disappointed not to score 275+ on the night

[Databuilt Commerce @databuilt]

@DaveWGough Would have replied sooner but I was at the lanes .. I mean working late on an important project. Targeting a deuce on the 11th!

[Databuilt Commerce @databuilt]

The Hotel California of #ecommerce? Visitors can abandon any time they like but they can never leave (thanks to automated email follow-up).

[Databuilt Commerce @databuilt]

New (financial) year, new website? Use #analytics to identify visitor behaviour learning from the existing website first! #ecommerce

[Databuilt Commerce @databuilt]

'Consumer experience will be prioritised over product and price as the key brand differentiator by 2020' @ProD_Soccer @TechSPARKuk

[Databuilt Commerce @databuilt]

If your digital is underperforming don't put your head in the sand. Use #analytics to measure, learn and drive optimisation. #ecommerce

[Databuilt Commerce @databuilt]

The person who said 'ignorance is bliss' didn't care about their £££ bonus. Use #analytics to drive your digital marketing. #ecommerce

[Databuilt Commerce @databuilt]

Define: Targets. Numbers that have been set as indicators of success or failure

[Databuilt Commerce @databuilt]

'Vanity metrics are everywhere. You need to track metrics that drive business.' #measurecamp session by @jamesjgill

[Databuilt Commerce @databuilt]

Define: KPIs. A metric used to describe performance against objectives

[Databuilt Commerce @databuilt]

'What makes a good metric? Comparative, understandable and changes behaviour.' #measurecamp session by @edbrocklebank

[Databuilt Commerce @databuilt]

Define: Goals. Specific tasks to be undertaken to achieve the objectives e.g. to achieve objective A we need to do X

[Databuilt Commerce @databuilt]

'5 Key Elements of Dashboards: Relevance, Context, Colour, Story and Aesthetic.' #measurecamp session by @analytdata

[Databuilt Commerce @databuilt]

Define: Objectives. What you are hoping to achieve with your website, app or digital marketing. #measurecamp

[Databuilt Commerce @databuilt]

'Have a clear alignment between business objectives, strategy, tactics and metrics.' #measurecamp session by @whencanistop

[Databuilt Commerce @databuilt]

@DaveWGough Really? I've checked the session card and it definitely says 5pm. Looking forward to seeing you then!