Dave Soderberg

I sell stuff (using design). Vice President, Product Design @wearehims & @wearehers📍Austin, TX

[Dave Soderberg @davesoderberg]

Trying to get better at capturing all the details the team nails. Latest labs launch reminds me the web still has my heart 💘

https://t.co/URbZ3l8wS7
https://t.co/5w3F6zLVUH

[Dan Kenger @dankenger]

Launched a new sku for testosterone today. Really happy with how it looks 💪🏼 $HIMS

[Dave Soderberg @davesoderberg]

Graphic Design is undefeated

[OpenAI @OpenAI]

GPT-6 and Intelligent UI, now rolling out in ChatGPT for everyone.

Intelligent UI in ChatGPT delivers fast, interactive answers that make everyday questions more visual, complex topics easier to grasp, and interactive tools for your task available on the spot.

[Dan Batten @DanBatten]

Looking for someone who makes exceptional creative work, gets obsessive about why it works, and builds on that intuition with AI + code.
Come be my creative counterpart at Infinite Garden.
DM something you made + the creative thinking behind it

[Dave Soderberg @davesoderberg]

@solomania Incredible reference lol

[Dave Soderberg @davesoderberg]

@DanBatten 💀

[Dave Soderberg @davesoderberg]

So like... does that illusion track your eyes or only work at one angle? 🤔

[Dave Soderberg @davesoderberg]

@DanBatten @fndshbjfdsa If it can’t look me in the eyes, I don’t want to hold it

[Dave Soderberg @davesoderberg]

@usgraphics @nitzukai Was genuinely curious. I think it’s sick and that blur probably hides a lot

[Dave Soderberg @davesoderberg]

@kirsten_lum_ Bet you’re right, so it at least gets a little of that feel. Plus mega progressive blur helps lol

[Dave Soderberg @davesoderberg]

@DanBatten Right?? Prob not lol

[andrewdudum @AndrewDudum]

Healthcare built for real life requires a complete reinvention of the current experience. Not an add-on feature or a retrofit. Starting today, we’re launching a fundamental reimagining of what it means to get people closer to feeling great.

@wearehers weight loss members are the first ones to feel it today, and we’re planning to bring it to all of our members soon.

Watch this space. We’re just getting started.

[dany @danywander]

a reminder that branding matters.

[andrewdudum @AndrewDudum]

Love this @buzzfeed conversation with @dankenger. Brilliant design has the ability to power deeper connections with our customers, so it’s at the center of everything we do.

An experience that people can trust and actually enjoy transforms health. Our in-house creative team is showing the world what’s possible when you bring that to millions. 🚀✨

https://t.co/YYZzN2kFPF

[shirish @shiri_shh]

generalists are about to win big

If you understand a little of tech, business, and people, and can connect everything fast.

you're sitting on a goldmine right now.

[Shashi (シャシ) @shashpicious_]

we’re not really “designing” right now,
we’re just constantly switching contexts trying to not get left behind

every week there’s a new tool claiming to be the future → paper, pencil, magicpatterns, magicpath… now noon shows up with $44M and changes the narrative again

so instead of going deep, everyone’s just sampling everything

trying prompts here, generating screens there, tweaking in figma, jumping to code, back to AI again

half the industry is already inside code editors
the other half is still figuring out which tool is even worth committing to

fomo is doing more damage than we realise

because depth needs stability
and right now the stack itself is unstable

so no one is mastering anything
everyone is just trying to be early

eventually this will settle and a default will emerge

till then, we’re all just beta testers pretending to have a workflow 👀

[Dave Soderberg @davesoderberg]

Nothing reveals quality of thinking like execution. We all gotta evolve but PMs will end up needing a full rebrand if this is where we’re headed

[Lenny Rachitsky @lennysan]

I don’t know exactly what’s going on here, but it does feel AI-related. Unlike PM and eng, which started growing in 2024 (two years post-ChatGPT), design didn’t. If I had to venture a theory, I’d say that because AI is allowing engineers to move so quickly, there’s less opportunity—and less desire—to involve the traditional design process.

That said, you’d think design would become a differentiator as more products compete for attention. Something to think about for your company! We’ll keep watching this trend and AI’s impact on org design more generally.

One interesting observation we made when we went a level deeper: the ratio of demand for PMs vs. designers has flipped. In mid-2023, we went from more open designer roles to more open PM roles. And ever since, PM demand has been pulling away (currently 1.27x). This will be another trend to monitor, in terms of how AI is reshaping org design.

[Dan Kenger @dankenger]

Wegovy. Coming soon!
$hims

https://t.co/GtBeDPxDtw

[Dave Soderberg @davesoderberg]

Accidental instance art

[andrewdudum @AndrewDudum]

We founded Hims & Hers to help more people feel great. To disrupt a broken healthcare system and create a new model of health where innovators work together to deliver access to care that actually serves everyday people.

We align how we operate with where we see major growth opportunities and in a way that allows us to meet our customers where they are (and where they want to go). That’s why, later this month, Hims & Hers customers will have access to FDA-approved medications from @novonordisk as a part of a strategic collaboration.

The weight loss landscape is completely different today than it was when we first entered the category. FDA-approved GLP-1 treatments are now more accessible, with greater affordability and more flexible dosing options and form factors. These market changes are shifting consumer demand towards these branded medications.

We’re moving our model forward another step with this strategic shift in our US weight loss business. This evolution will make us the largest global consumer health platform providing access to more affordable, approved medications.

We will continue to innovate across our platform, keeping what’s best for consumers as our North Star. There's challenging, important work in front of us, and I've never been more excited about the path ahead. Just like we always do, Hims & Hers will rise to meet the moment.

More here: https://t.co/jcWkrvvkts

Important info here: https://t.co/WiCHFnUnN2