Only for the Curious

Business ideas worth arguing about. Product features worth fixing

IITR → IIMA | 3X Founder | Built Top 100 site in India | 15 yrs in Product

[Only for the Curious @deepakj_tweet]

@paulg Y Combinator makes something (people who make something people want) want.

[Only for the Curious @deepakj_tweet]

But here's what I find interesting:

India has some of the most diverse natural stone in the world. Rajasthan alone exports stone worth thousands of crores.

The opportunity isn't in picking up random rocks. It's in branding Indian natural stone the way Italy branded marble.

That's a ₹1000 crore idea hiding inside a ₹1000 idea.

Would you buy "Himalayan stone" for your home if it was branded right? 👇

[Only for the Curious @deepakj_tweet]

Last week I was driving from Leh to Nubra Valley with my family.

Khardung La pass. 18,000 feet. Endless mountains.

Every hill had stones with textures and patterns that would cost lakhs if you saw them in an Italian marble showroom.

And they were just… lying there. Thousands of them.

My first thought: what if someone just picked these up and sold them?

Sounds crazy. Might be genius. Might be illegal.
🧵

[Only for the Curious @deepakj_tweet]

My take:

The small-scale version (decorative stones, ₹500–₹5000 range) could work as a lifestyle brand on Instagram.

The large-scale version (marble alternative for construction) is almost certainly not viable without mining licenses, quality testing infrastructure, and serious logistics.

The gap between "this stone is beautiful" and "this is a business" is about 10 regulatory approvals wide.

[Only for the Curious @deepakj_tweet]

@damahadik Gender can definitely be an input used for matchmaking

[Only for the Curious @deepakj_tweet]

The most powerful app nobody has built yet:

You log your 10 biggest life desires. It finds people who share 5+ of them.

Not followers. Not friends!!
A tribe built on shared wanting.

Here's the idea, the business model, and the 4 reasons it might be impossible 👇

[Only for the Curious @deepakj_tweet]

The real question: would YOU log your 10 desires on an app and meet strangers who share them?

Or does this only sound good in theory?

Tell me what breaks. Tell me what works.

Most interesting reply gets a breakdown in next week's thread.

[Only for the Curious @deepakj_tweet]

My take:

The idea is emotionally powerful but operationally brutal.

If I were to build this, I'd start hyper-narrow:

→ One desire category only (fitness OR wealth OR creative pursuits)
→ One city only
→ Offline meetups first, app later
→ Prove that matched strangers actually stick together

Then expand