Genaro Solis Rivero

Passionate graphic designer and educator. He is also part of the creative leadership at Legacy79. Teaching what I love and loving what I teach.

[Genaro Solis Rivero @designandcoffee]

Graphis, the ride of a lifetime, is the name of my latest blog post.

Who would have guessed that 40 years after my first interaction with Graphis Inc., I would be featured in this influential and aspiring international design publication?

The showcase…https://t.co/M74IRjioBC

[Genaro Solis Rivero @designandcoffee]

@charise_lee Kens5

[Baylor University College of Arts & Sciences @Baylor_AandS]

AI is changing the way we design, market, and teach. How will it shape the future? Find out at Baylor’s Design Summit 2025, where top experts explore AI’s impact on the creative world!

Feb. 26th | 9 AM – 1:30 PM

Sponsored by Lenovo & @Baylor_Art_Dept

ℹ️ https://t.co/w1jroWJaMs

[Genaro Solis Rivero @designandcoffee]

Breaking the Silence after Five Exciting Years of Teaching - https://t.co/6qxapbUZ5n

[Genaro Solis Rivero @designandcoffee]

Breaking the Silence after Five Exciting Years of Teaching - https://t.co/6qxapbUZ5n

[Genaro Solis Rivero @designandcoffee]

@stefostos ¡Porque ellos si los buscan!

[Genaro Solis Rivero @designandcoffee]

@SamKap Congratulations Sam!

[Genaro Solis Rivero @designandcoffee]

@SamKap That is awesome @SamKap

[Genaro Solis Rivero @designandcoffee]

“Design is all about searching and finding.” —Bill Meek.

[Genaro Solis Rivero @designandcoffee]

026. The “Brand” and its value exist in and are defined by the emotional perception of the consumer.

#365designlessons #designlessons #designeducation #L79miners #identitydesign #logo #branding #consumer #perception

[Genaro Solis Rivero @designandcoffee]

025. LEVELS OF IDENTITY. C.-BRANDING—The total essence of a company’s products, services, and reputation, expressed by
the look, feel, and tone of voice of all the materials presented to the consumer.

#365designlessons #designeducation #L79miners #identitydesign #branding #ijm

[Genaro Solis Rivero @designandcoffee]

024. LEVELS OF IDENTITY. B.-CORPORATE IDENTITY—The cohesive application of a corporate logo combined with a controlled set of elements (type, color, etc.) across a complete range of marketing materials.

#365designlessons #designeducation #L79miners #corporateidentity #logo #ijm

[Genaro Solis Rivero @designandcoffee]

023. Levels of Identity. A.- CORPORATE LOGO: Combines visual elements to create an ideal and fast-reading graphic representation of the company and its business.

#365designlessons #designlessons #designeducation #L79miners #identitydesign #logo #ijm

[Genaro Solis Rivero @designandcoffee]

022. The Dutch East India Company—Vereenigde Oost-Indische Compagnie, or VOC in Dutch—is considered to be the earliest Corporate Trademark.

#365designlessons #designlessons #designeducation #L79miners #identitydesign #logo #designhistory #history #trademark #VOC

[Genaro Solis Rivero @designandcoffee]

021. Humans are wired to notice differentiation. Therefore, it is important to share a unique and different story of your brand.

#365designlessons #designlessons #designeducation #L79miners #branding #differentiation

[Genaro Solis Rivero @designandcoffee]

020. A logo is not a brand nor tells a story; the logo is an identifier, and it is a visual representation of an idea, entity, or object.

#365designlessons #designlessons #designeducation #L79miners #identitydesign #logo #tourism #hispanic #events

[Genaro Solis Rivero @designandcoffee]

019. The sequence of cognition states that the human brain first identifies shape, secondly color, and finally words; thus, the importance of using simple and recognizable shapes to build a successful identity.

#365designlessons #designeducation #L79miners #logodesign #energy

[Genaro Solis Rivero @designandcoffee]

018. Immediately recognizable forms facilitate brand recognition.

#365designlessons #designlessons #designeducation #L79miners #identitydesign #logo #drinks

[Genaro Solis Rivero @designandcoffee]

017. A logo’s perfect visual balance results from morphing two graphics within a 50/50 ratio.

#365designlessons #designlessons #designeducation #L79miners #identitydesign #logo #50/50

[Genaro Solis Rivero @designandcoffee]

016. Great marks have the perfect balance between an image, a sign, or a symbol.

#365designlessons #designlessons #designeducation #L79miners #identitydesign #logo #financial #bank

[UnderConsideration @ucllc]

Early-bird prices for the 2022 Brand New Conference will end on Friday, July 29. Register for in-person tickets or live webcast at https://t.co/xCPNzg1PZn